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#28ad13

a dark, electric green · cool · closest name: Lime Green

RGB
40, 173, 19
HSL
112°, 80%, 38%
CMYK
77, 0, 89, 32
Luminance
0.3039

At a glance

Every number on this page in one read: what #28ad13 is made of, how bright it looks, and which way it leans.

Hex
#28ad13
Hue
112°
green
Saturation
80%
electric
Lightness
38%
dark
Brightness
68%
HSV value
Perceived
53%
weighted brightness
Luminance
0.3039
WCAG relative
Temperature
Cool
59/100 cool
Color family
Green
Tone
Electric
Best ink
Black
7.08:1
Closest name
Lime Green
ΔE2000 8.7
Where it sits
Hue112° of 360°
Saturation80%
Lightness38%
Temperature
Warm ← → Cool59% cool

Reads cool. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#28ad13
RGBrgb(40, 173, 19)
HSLhsl(112, 80%, 38%)
CMYKcmyk(77%, 0%, 89%, 32%)
LABlab(62.0 -60.4 59.9)
LCHlch(62.0 85.1 135.3)
OKLCHoklch(0.653 0.210 141.5)
Decimal2665747
Display P3color(display-p3 0.157 0.678 0.075)

Copy-ready code

/* CSS */
color: #28ad13;
background-color: #28ad13;
/* Tailwind (arbitrary) */
class="text-[#28ad13] bg-[#28ad13]"
/* SCSS */
$brand: #28ad13;
/* SwiftUI */
Color(red: 0.157, green: 0.678, blue: 0.075)
/* Android */
Color.parseColor("#28ad13")
/* Flutter */
Color(0xFF28AD13)
/* Python / OpenCV (BGR) */
(19, 173, 40)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #28ad13 · 7.08:1
Use #000000AAA at every size.
Aa
White text · 2.97:1
AA fail · AA large fail · AAA fail
Aa
Black text · 7.08:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #28ad13 as text scores 2.97:1 on white and 7.08:1 on black.

Accessibility — WCAG contrast

Aa
#28ad13 on white: 2.97:1
AA ✗ fail · AA-large · AAA
Aa
#28ad13 on black: 7.08:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #B19C00
deuteranopia · #A3922B
tritanopia · #00A793

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #28ad13 is pinned to step 700; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F4FCF3
#E9F9E6
#CDF5C6
#A6F49A
#7AEE67
#4DE935
#33DD18
#28ad13
#229310
#1C6A10
#12420A
Base = 700Lightest = 50 · #F4FCF3Darkest = 950 · #12420A
:root {
  --brand-50: #F4FCF3;
  --brand-100: #E9F9E6;
  --brand-200: #CDF5C6;
  --brand-300: #A6F49A;
  --brand-400: #7AEE67;
  --brand-500: #4DE935;
  --brand-600: #33DD18;
  --brand-700: #28ad13;
  --brand-800: #229310;
  --brand-900: #1C6A10;
  --brand-950: #12420A;
  --brand: #28ad13;
  --brand-ink: #000000;
}

Colors that work with #28ad13

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#F5FAF4
Tinted page background
Border#C6EDC0
Hairlines and dividers
Muted text#569B4B
Captions on the surface
Accent#720FB1
Second voice, not a rival
Dark variant#1B730D
Hover, pressed, headers
Light variant#EBFCE8
Selected rows, tints
Dark surface#162414
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #28ad13

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Headers, footers and dark-mode surfaces
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • Black text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#9813AD
Analogous left#75AD13
Analogous right#13AD4B
Split-complement 1#4B13AD
Split-complement 2#AD1375
Triadic 1#1328AD
Triadic 2#AD1328
Tetradic#1375AD

RGB percentages

Red15.7%
Green67.8%
Blue7.5%

CMYK percentages

Cyan76.9%
Magenta0.0%
Yellow89.0%
Key (black)32.2%

Color previews

#28ad13 text on a black background

contrast 7.08:1

Card sample

#28ad13 text on a white background

contrast 2.97:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #28ad13;
Background color
Panel with #28ad13 background
background-color: #28ad13;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #28ad13;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(40, 173, 19, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(40, 173, 19, 0.45);
Border & gradient
Gradient panel
border: 3px solid #28ad13;
background: linear-gradient(135deg, #28ad13, #13AD64);

Monochromatic scale

Palettes built from #28ad13

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#28ad13 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
SustainabilityFinanceHealth and wellnessAgriculture
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#28ad13, answered

What color is #28ad13?

#28ad13 is a dark electric green, closest to Lime Green (ΔE2000 8.7). It sits at 112° on the hue wheel with 80% saturation and 38% lightness, which reads as cool.

What is the RGB value of #28ad13?

rgb(40, 173, 19) — 40 red, 173 green and 19 blue out of 255, or 15.7% / 67.8% / 7.5% by channel.

Is #28ad13 a light or a dark color?

It is a mid-tone. Relative luminance is 0.3039 and perceived brightness is 53%, so black text on it reaches 7.08:1.

Should I use black or white text on #28ad13?

Black. It scores 7.08:1 against #28ad13, versus 2.97:1 for white — AAA at any size.

What is the complementary color of #28ad13?

#9813AD sits directly opposite on the wheel. Softer options are the split-complements #4B13AD and #AD1375, which give the same contrast with far less vibration.

What colors go well with #28ad13?

For interface work: #F5FAF4 as the surface, #C6EDC0 for borders, #569B4B for secondary text, #720FB1 as an accent and #1B730D for hover and pressed states. For a palette, the analogous pair #75AD13 and #13AD4B stays calm, while #9813AD is the loudest partner.

What is #28ad13 in CMYK for printing?

cmyk(77%, 0%, 89%, 32%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #28ad13 warm or cool?

Cool — it scores 59 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #60AD13; nudged cooler, #11AF35.

Work with #28ad13 in the Color Lab