#490f49
a deep, vivid magenta / pink · warm · closest name: midnightblue
RGB
73, 15, 73
HSL
300°, 66%, 17%
CMYK
0, 80, 0, 71
Luminance
0.0224
Every format
| HEX | #490f49 |
| RGB | rgb(73, 15, 73) |
| HSL | hsl(300, 66%, 17%) |
| CMYK | cmyk(0%, 80%, 0%, 71%) |
| LAB | lab(16.7 34.7 -21.9) |
| LCH | lch(16.7 41.0 327.8) |
| OKLCH | oklch(0.297 0.114 328.0) |
Copy-ready code
/* CSS */
color: #490f49;
background-color: #490f49;
/* Tailwind (arbitrary) */
class="text-[#490f49] bg-[#490f49]"
/* SCSS */
$brand: #490f49;
/* SwiftUI */
Color(red: 0.286, green: 0.059, blue: 0.286)
/* Android */
Color.parseColor("#490f49")Accessibility — WCAG contrast
Aa
#490f49 on white: 14.50:1
AA ✓ pass · AA-large ✓ · AAA ✓
Aa
#490f49 on black: 1.45:1
AA ✗ fail · AA-large ✗ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red28.6%
Green5.9%
Blue28.6%
CMYK percentages
Cyan0.0%
Magenta79.5%
Yellow0.0%
Key (black)71.4%
Color previews
#490f49 text on a black background
contrast 1.45:1
Card sample
#490f49 text on a white background
contrast 14.50:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #490f49;
Background color
Panel with #490f49 background
background-color: #490f49;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #490f49;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(73, 15, 73, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(73, 15, 73, 0.45);
Border & gradient
Gradient panel
border: 3px solid #490f49; background: linear-gradient(135deg, #490f49, #490F22);