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#673afd

a balanced, electric blue · cool · closest name: Blue Violet

RGB
103, 58, 253
HSL
254°, 98%, 61%
CMYK
59, 77, 0, 1
Luminance
0.1300

At a glance

Every number on this page in one read: what #673afd is made of, how bright it looks, and which way it leans.

Hex
#673afd
Hue
254°
blue
Saturation
98%
electric
Lightness
61%
balanced
Brightness
99%
HSV value
Perceived
44%
weighted brightness
Luminance
0.1300
WCAG relative
Temperature
Cool
76/100 cool
Color family
Blue
Tone
Electric
Best ink
White
5.83:1
Closest name
Blue Violet
ΔE2000 6.1
Where it sits
Hue254° of 360°
Saturation98%
Lightness61%
Temperature
Warm ← → Cool76% cool

Reads cool. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#673afd
RGBrgb(103, 58, 253)
HSLhsl(254, 98%, 61%)
CMYKcmyk(59%, 77%, 0%, 1%)
LABlab(42.8 66.3 -89.2)
LCHlch(42.8 111.2 306.6)
OKLCHoklch(0.536 0.265 283.5)
Decimal6765309
Display P3color(display-p3 0.404 0.227 0.992)

Copy-ready code

/* CSS */
color: #673afd;
background-color: #673afd;
/* Tailwind (arbitrary) */
class="text-[#673afd] bg-[#673afd]"
/* SCSS */
$brand: #673afd;
/* SwiftUI */
Color(red: 0.404, green: 0.227, blue: 0.992)
/* Android */
Color.parseColor("#673afd")
/* Flutter */
Color(0xFF673AFD)
/* Python / OpenCV (BGR) */
(253, 58, 103)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #673afd · 5.83:1
Use #ffffffAA at every size, AAA for large text only.
Aa
White text · 5.83:1 · recommended
AA pass · AA large pass · AAA fail
Aa
Black text · 3.60:1
AA fail · AA large pass · AAA fail
Reading the other direction: #673afd as text scores 5.83:1 on white and 3.60:1 on black.

Accessibility — WCAG contrast

Aa
#673afd on white: 5.83:1
AA ✓ pass · AA-large · AAA
Aa
#673afd on black: 3.60:1
AA ✗ fail · AA-large · AAA
true color
protanopia · #006BFF
deuteranopia · #005EFA
tritanopia · #00749B

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #673afd is pinned to step 500; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F4F1FD
#E9E3FC
#CEC1FB
#A990FE
#7E58FD
#673afd
#3A02F2
#3002CA
#2602A2
#1F0674
#140449
Base = 500Lightest = 50 · #F4F1FDDarkest = 950 · #140449
:root {
  --brand-50: #F4F1FD;
  --brand-100: #E9E3FC;
  --brand-200: #CEC1FB;
  --brand-300: #A990FE;
  --brand-400: #7E58FD;
  --brand-500: #673afd;
  --brand-600: #3A02F2;
  --brand-700: #3002CA;
  --brand-800: #2602A2;
  --brand-900: #1F0674;
  --brand-950: #140449;
  --brand: #673afd;
  --brand-ink: #ffffff;
}

Colors that work with #673afd

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#F6F4FA
Tinted page background
Border#CAC0ED
Hairlines and dividers
Muted text#5D4B9B
Captions on the surface
Accent#CCC800
Second voice, not a rival
Dark variant#1E017E
Hover, pressed, headers
Light variant#ECE6FF
Selected rows, tints
Dark surface#181424
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #673afd

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#D0FD3A
Analogous left#3A6FFD
Analogous right#C83AFD
Split-complement 1#FDC83A
Split-complement 2#6FFD3A
Triadic 1#FD673A
Triadic 2#3AFD67
Tetradic#FD3A6F

RGB percentages

Red40.4%
Green22.7%
Blue99.2%

CMYK percentages

Cyan59.3%
Magenta77.1%
Yellow0.0%
Key (black)0.8%

Color previews

#673afd text on a black background

contrast 3.60:1

Card sample

#673afd text on a white background

contrast 5.83:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #673afd;
Background color
Panel with #673afd background
background-color: #673afd;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #673afd;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(103, 58, 253, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(103, 58, 253, 0.45);
Border & gradient
Gradient panel
border: 3px solid #673afd;
background: linear-gradient(135deg, #673afd, #E93AFD);

Monochromatic scale

Palettes built from #673afd

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#673afd in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
TechnologyFinanceHealthcareEnterprise SaaS
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#673afd, answered

What color is #673afd?

#673afd is a balanced electric blue, closest to Blue Violet (ΔE2000 6.1). It sits at 254° on the hue wheel with 98% saturation and 61% lightness, which reads as cool.

What is the RGB value of #673afd?

rgb(103, 58, 253) — 103 red, 58 green and 253 blue out of 255, or 40.4% / 22.7% / 99.2% by channel.

Is #673afd a light or a dark color?

It is a dark color. Relative luminance is 0.1300 and perceived brightness is 44%, so white text on it reaches 5.83:1.

Should I use black or white text on #673afd?

White. It scores 5.83:1 against #673afd, versus 3.60:1 for black — AA at any size.

What is the complementary color of #673afd?

#D0FD3A sits directly opposite on the wheel. Softer options are the split-complements #FDC83A and #6FFD3A, which give the same contrast with far less vibration.

What colors go well with #673afd?

For interface work: #F6F4FA as the surface, #CAC0ED for borders, #5D4B9B for secondary text, #CCC800 as an accent and #1E017E for hover and pressed states. For a palette, the analogous pair #3A6FFD and #C83AFD stays calm, while #D0FD3A is the loudest partner.

What is #673afd in CMYK for printing?

cmyk(59%, 77%, 0%, 1%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #673afd warm or cool?

Cool — it scores 76 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #AE3AFD; nudged cooler, #3853FF.

Work with #673afd in the Color Lab