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#697cd4

a balanced, vivid blue · cool · closest name: Royal Blue

RGB
105, 124, 212
HSL
229°, 55%, 62%
CMYK
51, 42, 0, 17
Luminance
0.2217

At a glance

Every number on this page in one read: what #697cd4 is made of, how bright it looks, and which way it leans.

Hex
#697cd4
Hue
229°
blue
Saturation
55%
vivid
Lightness
62%
balanced
Brightness
83%
HSV value
Perceived
52%
weighted brightness
Luminance
0.2217
WCAG relative
Temperature
Cool
89/100 cool
Color family
Blue
Tone
Vivid
Best ink
Black
5.43:1
Closest name
Royal Blue
ΔE2000 7.8
Where it sits
Hue229° of 360°
Saturation55%
Lightness62%
Temperature
Warm ← → Cool89% cool

Reads cool. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#697cd4
RGBrgb(105, 124, 212)
HSLhsl(229, 55%, 62%)
CMYKcmyk(51%, 42%, 0%, 17%)
LABlab(54.2 17.4 -47.6)
LCHlch(54.2 50.6 290.1)
OKLCHoklch(0.612 0.135 272.6)
Decimal6913236
Display P3color(display-p3 0.412 0.486 0.831)

Copy-ready code

/* CSS */
color: #697cd4;
background-color: #697cd4;
/* Tailwind (arbitrary) */
class="text-[#697cd4] bg-[#697cd4]"
/* SCSS */
$brand: #697cd4;
/* SwiftUI */
Color(red: 0.412, green: 0.486, blue: 0.831)
/* Android */
Color.parseColor("#697cd4")
/* Flutter */
Color(0xFF697CD4)
/* Python / OpenCV (BGR) */
(212, 124, 105)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #697cd4 · 5.43:1
Use #000000AA at every size, AAA for large text only.
Aa
White text · 3.86:1
AA fail · AA large pass · AAA fail
Aa
Black text · 5.43:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #697cd4 as text scores 3.86:1 on white and 5.43:1 on black.

Accessibility — WCAG contrast

Aa
#697cd4 on white: 3.86:1
AA ✗ fail · AA-large · AAA
Aa
#697cd4 on black: 5.43:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #5986D7
deuteranopia · #4E7DD2
tritanopia · #3B8F9E

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #697cd4 is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F4F5FB
#E9EBF6
#CED3EE
#A8B3E6
#697cd4
#5167CD
#374FBE
#2D429F
#24357F
#1E295C
#131A3A
Base = 400Lightest = 50 · #F4F5FBDarkest = 950 · #131A3A
:root {
  --brand-50: #F4F5FB;
  --brand-100: #E9EBF6;
  --brand-200: #CED3EE;
  --brand-300: #A8B3E6;
  --brand-400: #697cd4;
  --brand-500: #5167CD;
  --brand-600: #374FBE;
  --brand-700: #2D429F;
  --brand-800: #24357F;
  --brand-900: #1E295C;
  --brand-950: #131A3A;
  --brand: #697cd4;
  --brand-ink: #000000;
}

Colors that work with #697cd4

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#F4F5FA
Tinted page background
Border#C0C8ED
Hairlines and dividers
Muted text#4B599B
Captions on the surface
Accent#A36F29
Second voice, not a rival
Dark variant#1C2963
Hover, pressed, headers
Light variant#EBEEF9
Selected rows, tints
Dark surface#141724
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #697cd4

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#D4C169
Analogous left#69B2D4
Analogous right#8C69D4
Split-complement 1#D48C69
Split-complement 2#B2D469
Triadic 1#D4697C
Triadic 2#7CD469
Tetradic#D469B2

RGB percentages

Red41.2%
Green48.6%
Blue83.1%

CMYK percentages

Cyan50.5%
Magenta41.5%
Yellow0.0%
Key (black)16.9%

Color previews

#697cd4 text on a black background

contrast 5.43:1

Card sample

#697cd4 text on a white background

contrast 3.86:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #697cd4;
Background color
Panel with #697cd4 background
background-color: #697cd4;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #697cd4;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(105, 124, 212, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(105, 124, 212, 0.45);
Border & gradient
Gradient panel
border: 3px solid #697cd4;
background: linear-gradient(135deg, #697cd4, #9D69D4);

Monochromatic scale

Palettes built from #697cd4

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#697cd4 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
TechnologyFinanceHealthcareEnterprise SaaS
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

#697cd4, answered

What color is #697cd4?

#697cd4 is a balanced vivid blue, closest to Royal Blue (ΔE2000 7.8). It sits at 229° on the hue wheel with 55% saturation and 62% lightness, which reads as cool.

What is the RGB value of #697cd4?

rgb(105, 124, 212) — 105 red, 124 green and 212 blue out of 255, or 41.2% / 48.6% / 83.1% by channel.

Is #697cd4 a light or a dark color?

It is a mid-tone. Relative luminance is 0.2217 and perceived brightness is 52%, so black text on it reaches 5.43:1.

Should I use black or white text on #697cd4?

Black. It scores 5.43:1 against #697cd4, versus 3.86:1 for white — AA at any size.

What is the complementary color of #697cd4?

#D4C169 sits directly opposite on the wheel. Softer options are the split-complements #D48C69 and #B2D469, which give the same contrast with far less vibration.

What colors go well with #697cd4?

For interface work: #F4F5FA as the surface, #C0C8ED for borders, #4B599B for secondary text, #A36F29 as an accent and #1C2963 for hover and pressed states. For a palette, the analogous pair #69B2D4 and #8C69D4 stays calm, while #D4C169 is the loudest partner.

What is #697cd4 in CMYK for printing?

cmyk(51%, 42%, 0%, 17%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #697cd4 warm or cool?

Cool — it scores 89 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #7D69D4; nudged cooler, #6790D6.

Work with #697cd4 in the Color Lab