#730f7f
a dark, electric magenta / pink · warm · closest name: purple
RGB
115, 15, 127
HSL
294°, 79%, 28%
CMYK
9, 88, 0, 50
Luminance
0.0552
Every format
| HEX | #730f7f |
| RGB | rgb(115, 15, 127) |
| HSL | hsl(294, 79%, 28%) |
| CMYK | cmyk(9%, 88%, 0%, 50%) |
| LAB | lab(28.2 53.8 -38.6) |
| LCH | lch(28.2 66.2 324.4) |
| OKLCH | oklch(0.405 0.179 323.0) |
Copy-ready code
/* CSS */
color: #730f7f;
background-color: #730f7f;
/* Tailwind (arbitrary) */
class="text-[#730f7f] bg-[#730f7f]"
/* SCSS */
$brand: #730f7f;
/* SwiftUI */
Color(red: 0.451, green: 0.059, blue: 0.498)
/* Android */
Color.parseColor("#730f7f")Accessibility — WCAG contrast
Aa
#730f7f on white: 9.98:1
AA ✓ pass · AA-large ✓ · AAA ✓
Aa
#730f7f on black: 2.10:1
AA ✗ fail · AA-large ✗ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red45.1%
Green5.9%
Blue49.8%
CMYK percentages
Cyan9.4%
Magenta88.2%
Yellow0.0%
Key (black)50.2%
Color previews
#730f7f text on a black background
contrast 2.10:1
Card sample
#730f7f text on a white background
contrast 9.98:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #730f7f;
Background color
Panel with #730f7f background
background-color: #730f7f;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #730f7f;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(115, 15, 127, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(115, 15, 127, 0.45);
Border & gradient
Gradient panel
border: 3px solid #730f7f; background: linear-gradient(135deg, #730f7f, #7F0F40);