#77397b
a dark, soft magenta / pink · warm · closest name: purple
RGB
119, 57, 123
HSL
296°, 37%, 35%
CMYK
3, 54, 0, 52
Luminance
0.0828
Every format
| HEX | #77397b |
| RGB | rgb(119, 57, 123) |
| HSL | hsl(296, 37%, 35%) |
| CMYK | cmyk(3%, 54%, 0%, 52%) |
| LAB | lab(34.6 37.3 -25.9) |
| LCH | lch(34.6 45.4 325.3) |
| OKLCH | oklch(0.451 0.125 325.1) |
Copy-ready code
/* CSS */
color: #77397b;
background-color: #77397b;
/* Tailwind (arbitrary) */
class="text-[#77397b] bg-[#77397b]"
/* SCSS */
$brand: #77397b;
/* SwiftUI */
Color(red: 0.467, green: 0.224, blue: 0.482)
/* Android */
Color.parseColor("#77397b")Accessibility — WCAG contrast
Aa
#77397b on white: 7.91:1
AA ✓ pass · AA-large ✓ · AAA ✓
Aa
#77397b on black: 2.66:1
AA ✗ fail · AA-large ✗ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red46.7%
Green22.4%
Blue48.2%
CMYK percentages
Cyan3.3%
Magenta53.7%
Yellow0.0%
Key (black)51.8%
Color previews
#77397b text on a black background
contrast 2.66:1
Card sample
#77397b text on a white background
contrast 7.91:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #77397b;
Background color
Panel with #77397b background
background-color: #77397b;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #77397b;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(119, 57, 123, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(119, 57, 123, 0.45);
Border & gradient
Gradient panel
border: 3px solid #77397b; background: linear-gradient(135deg, #77397b, #7B3953);