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#7b2fad

a dark, vivid violet · cool · closest name: Rebecca Purple

RGB
123, 47, 173
HSL
276°, 57%, 43%
CMYK
29, 73, 0, 32
Luminance
0.0926

At a glance

Every number on this page in one read: what #7b2fad is made of, how bright it looks, and which way it leans.

Hex
#7b2fad
Hue
276°
violet
Saturation
57%
vivid
Lightness
43%
dark
Brightness
68%
HSV value
Perceived
38%
weighted brightness
Luminance
0.0926
WCAG relative
Temperature
Cool
63/100 cool
Color family
Violet
Tone
Vivid
Best ink
White
7.36:1
Closest name
Rebecca Purple
ΔE2000 4.5
Where it sits
Hue276° of 360°
Saturation57%
Lightness43%
Temperature
Warm ← → Cool63% cool

Reads cool. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#7b2fad
RGBrgb(123, 47, 173)
HSLhsl(276, 57%, 43%)
CMYKcmyk(29%, 73%, 0%, 32%)
LABlab(36.5 54.0 -53.3)
LCHlch(36.5 75.8 315.4)
OKLCHoklch(0.476 0.192 308.2)
Decimal8073133
Display P3color(display-p3 0.482 0.184 0.678)

Copy-ready code

/* CSS */
color: #7b2fad;
background-color: #7b2fad;
/* Tailwind (arbitrary) */
class="text-[#7b2fad] bg-[#7b2fad]"
/* SCSS */
$brand: #7b2fad;
/* SwiftUI */
Color(red: 0.482, green: 0.184, blue: 0.678)
/* Android */
Color.parseColor("#7b2fad")
/* Flutter */
Color(0xFF7B2FAD)
/* Python / OpenCV (BGR) */
(173, 47, 123)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #7b2fad · 7.36:1
Use #ffffffAAA at every size.
Aa
White text · 7.36:1 · recommended
AA pass · AA large pass · AAA pass
Aa
Black text · 2.85:1
AA fail · AA large fail · AAA fail
Reading the other direction: #7b2fad as text scores 7.36:1 on white and 2.85:1 on black.

Accessibility — WCAG contrast

Aa
#7b2fad on white: 7.36:1
AA ✓ pass · AA-large · AAA
Aa
#7b2fad on black: 2.85:1
AA ✗ fail · AA-large · AAA
true color
protanopia · #0053B1
deuteranopia · #0657AA
tritanopia · #734C6B

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #7b2fad is pinned to step 700; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F8F4FB
#F1E9F7
#E1CDEF
#CEA7E7
#B57BDB
#9C4FCF
#8934C1
#7b2fad
#5B2380
#441D5D
#2A123A
Base = 700Lightest = 50 · #F8F4FBDarkest = 950 · #2A123A
:root {
  --brand-50: #F8F4FB;
  --brand-100: #F1E9F7;
  --brand-200: #E1CDEF;
  --brand-300: #CEA7E7;
  --brand-400: #B57BDB;
  --brand-500: #9C4FCF;
  --brand-600: #8934C1;
  --brand-700: #7b2fad;
  --brand-800: #5B2380;
  --brand-900: #441D5D;
  --brand-950: #2A123A;
  --brand: #7b2fad;
  --brand-ink: #ffffff;
}

Colors that work with #7b2fad

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#F8F4FA
Tinted page background
Border#DBC0ED
Hairlines and dividers
Muted text#7B4B9B
Captions on the surface
Accent#79A428
Second voice, not a rival
Dark variant#471B64
Hover, pressed, headers
Light variant#F4EBFA
Selected rows, tints
Dark surface#1E1424
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #7b2fad

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Headers, footers and dark-mode surfaces
  • Brand accents, badges and data highlights
Use with care
  • Text on black or near-black surfaces
  • Full-page backgrounds — tiring over long sessions
  • Black text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#61AD2F
Analogous left#3C2FAD
Analogous right#AD2FA0
Split-complement 1#A0AD2F
Split-complement 2#2FAD3C
Triadic 1#AD7B2F
Triadic 2#2FAD7B
Tetradic#AD3C2F

RGB percentages

Red48.2%
Green18.4%
Blue67.8%

CMYK percentages

Cyan28.9%
Magenta72.8%
Yellow0.0%
Key (black)32.2%

Color previews

#7b2fad text on a black background

contrast 2.85:1

Card sample

#7b2fad text on a white background

contrast 7.36:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #7b2fad;
Background color
Panel with #7b2fad background
background-color: #7b2fad;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #7b2fad;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(123, 47, 173, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(123, 47, 173, 0.45);
Border & gradient
Gradient panel
border: 3px solid #7b2fad;
background: linear-gradient(135deg, #7b2fad, #AD2F8B);

Monochromatic scale

Palettes built from #7b2fad

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#7b2fad in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Creative toolsFintechBeautyLuxury
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

#7b2fad, answered

What color is #7b2fad?

#7b2fad is a dark vivid violet, closest to Rebecca Purple (ΔE2000 4.5). It sits at 276° on the hue wheel with 57% saturation and 43% lightness, which reads as cool.

What is the RGB value of #7b2fad?

rgb(123, 47, 173) — 123 red, 47 green and 173 blue out of 255, or 48.2% / 18.4% / 67.8% by channel.

Is #7b2fad a light or a dark color?

It is a dark color. Relative luminance is 0.0926 and perceived brightness is 38%, so white text on it reaches 7.36:1.

Should I use black or white text on #7b2fad?

White. It scores 7.36:1 against #7b2fad, versus 2.85:1 for black — AAA at any size.

What is the complementary color of #7b2fad?

#61AD2F sits directly opposite on the wheel. Softer options are the split-complements #A0AD2F and #2FAD3C, which give the same contrast with far less vibration.

What colors go well with #7b2fad?

For interface work: #F8F4FA as the surface, #DBC0ED for borders, #7B4B9B for secondary text, #79A428 as an accent and #471B64 for hover and pressed states. For a palette, the analogous pair #3C2FAD and #AD2FA0 stays calm, while #61AD2F is the loudest partner.

What is #7b2fad in CMYK for printing?

cmyk(29%, 73%, 0%, 32%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #7b2fad warm or cool?

Cool — it scores 63 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #A92FAD; nudged cooler, #4C2DAF.

Work with #7b2fad in the Color Lab