#970d52
a dark, electric magenta / pink · warm · closest name: purple
RGB
151, 13, 82
HSL
330°, 84%, 32%
CMYK
0, 91, 46, 41
Luminance
0.0748
Every format
| HEX | #970d52 |
| RGB | rgb(151, 13, 82) |
| HSL | hsl(330, 84%, 32%) |
| CMYK | cmyk(0%, 91%, 46%, 41%) |
| LAB | lab(32.9 56.1 -1.8) |
| LCH | lch(32.9 56.1 358.2) |
| OKLCH | oklch(0.444 0.173 358.7) |
Copy-ready code
/* CSS */
color: #970d52;
background-color: #970d52;
/* Tailwind (arbitrary) */
class="text-[#970d52] bg-[#970d52]"
/* SCSS */
$brand: #970d52;
/* SwiftUI */
Color(red: 0.592, green: 0.051, blue: 0.322)
/* Android */
Color.parseColor("#970d52")Accessibility — WCAG contrast
Aa
#970d52 on white: 8.42:1
AA ✓ pass · AA-large ✓ · AAA ✓
Aa
#970d52 on black: 2.50:1
AA ✗ fail · AA-large ✗ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red59.2%
Green5.1%
Blue32.2%
CMYK percentages
Cyan0.0%
Magenta91.4%
Yellow45.7%
Key (black)40.8%
Color previews
#970d52 text on a black background
contrast 2.50:1
Card sample
#970d52 text on a white background
contrast 8.42:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #970d52;
Background color
Panel with #970d52 background
background-color: #970d52;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #970d52;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(151, 13, 82, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(151, 13, 82, 0.45);
Border & gradient
Gradient panel
border: 3px solid #970d52; background: linear-gradient(135deg, #970d52, #97240D);