#970d6b
a dark, electric magenta / pink · warm · closest name: purple
RGB
151, 13, 107
HSL
319°, 84%, 32%
CMYK
0, 91, 29, 41
Luminance
0.0793
Every format
| HEX | #970d6b |
| RGB | rgb(151, 13, 107) |
| HSL | hsl(319, 84%, 32%) |
| CMYK | cmyk(0%, 91%, 29%, 41%) |
| LAB | lab(33.8 58.7 -16.5) |
| LCH | lch(33.8 61.0 344.3) |
| OKLCH | oklch(0.454 0.184 346.3) |
Copy-ready code
/* CSS */
color: #970d6b;
background-color: #970d6b;
/* Tailwind (arbitrary) */
class="text-[#970d6b] bg-[#970d6b]"
/* SCSS */
$brand: #970d6b;
/* SwiftUI */
Color(red: 0.592, green: 0.051, blue: 0.420)
/* Android */
Color.parseColor("#970d6b")Accessibility — WCAG contrast
Aa
#970d6b on white: 8.12:1
AA ✓ pass · AA-large ✓ · AAA ✓
Aa
#970d6b on black: 2.59:1
AA ✗ fail · AA-large ✗ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red59.2%
Green5.1%
Blue42.0%
CMYK percentages
Cyan0.0%
Magenta91.4%
Yellow29.1%
Key (black)40.8%
Color previews
#970d6b text on a black background
contrast 2.59:1
Card sample
#970d6b text on a white background
contrast 8.12:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #970d6b;
Background color
Panel with #970d6b background
background-color: #970d6b;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #970d6b;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(151, 13, 107, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(151, 13, 107, 0.45);
Border & gradient
Gradient panel
border: 3px solid #970d6b; background: linear-gradient(135deg, #970d6b, #970D0F);