#970f4f
a dark, electric magenta / pink · warm · closest name: purple
RGB
151, 15, 79
HSL
332°, 82%, 33%
CMYK
0, 90, 48, 41
Luminance
0.0749
Every format
| HEX | #970f4f |
| RGB | rgb(151, 15, 79) |
| HSL | hsl(332, 82%, 33%) |
| CMYK | cmyk(0%, 90%, 48%, 41%) |
| LAB | lab(32.9 55.5 0.2) |
| LCH | lch(32.9 55.5 0.2) |
| OKLCH | oklch(0.444 0.171 0.4) |
Copy-ready code
/* CSS */
color: #970f4f;
background-color: #970f4f;
/* Tailwind (arbitrary) */
class="text-[#970f4f] bg-[#970f4f]"
/* SCSS */
$brand: #970f4f;
/* SwiftUI */
Color(red: 0.592, green: 0.059, blue: 0.310)
/* Android */
Color.parseColor("#970f4f")Accessibility — WCAG contrast
Aa
#970f4f on white: 8.41:1
AA ✓ pass · AA-large ✓ · AAA ✓
Aa
#970f4f on black: 2.50:1
AA ✗ fail · AA-large ✗ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red59.2%
Green5.9%
Blue31.0%
CMYK percentages
Cyan0.0%
Magenta90.1%
Yellow47.7%
Key (black)40.8%
Color previews
#970f4f text on a black background
contrast 2.50:1
Card sample
#970f4f text on a white background
contrast 8.41:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #970f4f;
Background color
Panel with #970f4f background
background-color: #970f4f;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #970f4f;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(151, 15, 79, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(151, 15, 79, 0.45);
Border & gradient
Gradient panel
border: 3px solid #970f4f; background: linear-gradient(135deg, #970f4f, #972A0F);