#9944aa
a balanced, soft magenta / pink · warm · closest name: purple
RGB
153, 68, 170
HSL
290°, 43%, 47%
CMYK
10, 60, 0, 33
Luminance
0.1381
Every format
| HEX | #9944aa |
| RGB | rgb(153, 68, 170) |
| HSL | hsl(290, 43%, 47%) |
| CMYK | cmyk(10%, 60%, 0%, 33%) |
| LAB | lab(44.0 50.7 -39.3) |
| LCH | lch(44.0 64.1 322.2) |
| OKLCH | oklch(0.538 0.172 320.7) |
Copy-ready code
/* CSS */
color: #9944aa;
background-color: #9944aa;
/* Tailwind (arbitrary) */
class="text-[#9944aa] bg-[#9944aa]"
/* SCSS */
$brand: #9944aa;
/* SwiftUI */
Color(red: 0.600, green: 0.267, blue: 0.667)
/* Android */
Color.parseColor("#9944aa")Accessibility — WCAG contrast
Aa
#9944aa on white: 5.58:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#9944aa on black: 3.76:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red60.0%
Green26.7%
Blue66.7%
CMYK percentages
Cyan10.0%
Magenta60.0%
Yellow0.0%
Key (black)33.3%
Color previews
#9944aa text on a black background
contrast 3.76:1
Card sample
#9944aa text on a white background
contrast 5.58:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #9944aa;
Background color
Panel with #9944aa background
background-color: #9944aa;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #9944aa;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(153, 68, 170, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(153, 68, 170, 0.45);
Border & gradient
Gradient panel
border: 3px solid #9944aa; background: linear-gradient(135deg, #9944aa, #AA4477);