#ab397b
a dark, vivid magenta / pink · warm · closest name: purple
RGB
171, 57, 123
HSL
325°, 50%, 45%
CMYK
0, 67, 28, 33
Luminance
0.1301
Every format
| HEX | #ab397b |
| RGB | rgb(171, 57, 123) |
| HSL | hsl(325, 50%, 45%) |
| CMYK | cmyk(0%, 67%, 28%, 33%) |
| LAB | lab(42.8 52.8 -12.5) |
| LCH | lch(42.8 54.3 346.7) |
| OKLCH | oklch(0.528 0.164 348.4) |
Copy-ready code
/* CSS */
color: #ab397b;
background-color: #ab397b;
/* Tailwind (arbitrary) */
class="text-[#ab397b] bg-[#ab397b]"
/* SCSS */
$brand: #ab397b;
/* SwiftUI */
Color(red: 0.671, green: 0.224, blue: 0.482)
/* Android */
Color.parseColor("#ab397b")Accessibility — WCAG contrast
Aa
#ab397b on white: 5.83:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#ab397b on black: 3.60:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red67.1%
Green22.4%
Blue48.2%
CMYK percentages
Cyan0.0%
Magenta66.7%
Yellow28.1%
Key (black)32.9%
Color previews
#ab397b text on a black background
contrast 3.60:1
Card sample
#ab397b text on a white background
contrast 5.83:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #ab397b;
Background color
Panel with #ab397b background
background-color: #ab397b;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #ab397b;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(171, 57, 123, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(171, 57, 123, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ab397b; background: linear-gradient(135deg, #ab397b, #AB4339);