Skip to content

#ab4d2f

a dark, vivid red · warm · closest name: Sienna

RGB
171, 77, 47
HSL
15°, 57%, 43%
CMYK
0, 55, 73, 33
Luminance
0.1417

At a glance

Every number on this page in one read: what #ab4d2f is made of, how bright it looks, and which way it leans.

Hex
#ab4d2f
Hue
15°
red
Saturation
57%
vivid
Lightness
43%
dark
Brightness
67%
HSV value
Perceived
44%
weighted brightness
Luminance
0.1417
WCAG relative
Temperature
Warm
9/100 cool
Color family
Red
Tone
Vivid
Best ink
White
5.48:1
Closest name
Sienna
ΔE2000 3.9
Where it sits
Hue15° of 360°
Saturation57%
Lightness43%
Temperature
Warm ← → Cool9% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#ab4d2f
RGBrgb(171, 77, 47)
HSLhsl(15, 57%, 43%)
CMYKcmyk(0%, 55%, 73%, 33%)
LABlab(44.5 36.5 35.8)
LCHlch(44.5 51.1 44.4)
OKLCHoklch(0.535 0.131 38.1)
Decimal11226415
Display P3color(display-p3 0.671 0.302 0.184)

Copy-ready code

/* CSS */
color: #ab4d2f;
background-color: #ab4d2f;
/* Tailwind (arbitrary) */
class="text-[#ab4d2f] bg-[#ab4d2f]"
/* SCSS */
$brand: #ab4d2f;
/* SwiftUI */
Color(red: 0.671, green: 0.302, blue: 0.184)
/* Android */
Color.parseColor("#ab4d2f")
/* Flutter */
Color(0xFFAB4D2F)
/* Python / OpenCV (BGR) */
(47, 77, 171)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #ab4d2f · 5.48:1
Use #ffffffAA at every size, AAA for large text only.
Aa
White text · 5.48:1 · recommended
AA pass · AA large pass · AAA fail
Aa
Black text · 3.83:1
AA fail · AA large pass · AAA fail
Reading the other direction: #ab4d2f as text scores 5.48:1 on white and 3.83:1 on black.

Accessibility — WCAG contrast

Aa
#ab4d2f on white: 5.48:1
AA ✓ pass · AA-large · AAA
Aa
#ab4d2f on black: 3.83:1
AA ✗ fail · AA-large · AAA
true color
protanopia · #675C2C
deuteranopia · #7E712D
tritanopia · #BC3946

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #ab4d2f is pinned to step 700; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FBF6F4
#F6ECE9
#EED5CD
#E7B6A7
#DB927B
#CF6E4F
#C05635
#ab4d2f
#803A23
#5D2D1D
#3A1C12
Base = 700Lightest = 50 · #FBF6F4Darkest = 950 · #3A1C12
:root {
  --brand-50: #FBF6F4;
  --brand-100: #F6ECE9;
  --brand-200: #EED5CD;
  --brand-300: #E7B6A7;
  --brand-400: #DB927B;
  --brand-500: #CF6E4F;
  --brand-600: #C05635;
  --brand-700: #ab4d2f;
  --brand-800: #803A23;
  --brand-900: #5D2D1D;
  --brand-950: #3A1C12;
  --brand: #ab4d2f;
  --brand-ink: #ffffff;
}

Colors that work with #ab4d2f

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#FAF6F4
Tinted page background
Border#EDCBC0
Hairlines and dividers
Muted text#9B5E4B
Captions on the surface
Accent#28A4A3
Second voice, not a rival
Dark variant#642D1B
Hover, pressed, headers
Light variant#FAEFEB
Selected rows, tints
Dark surface#241814
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #ab4d2f

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Headers, footers and dark-mode surfaces
  • Brand accents, badges and data highlights
Use with care
  • Full-page backgrounds — tiring over long sessions
  • Black text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#2F8DAB
Analogous left#AB2F4F
Analogous right#AB8B2F
Split-complement 1#2FAB8B
Split-complement 2#2F4FAB
Triadic 1#2FAB4D
Triadic 2#4D2FAB
Tetradic#4FAB2F

RGB percentages

Red67.1%
Green30.2%
Blue18.4%

CMYK percentages

Cyan0.0%
Magenta55.0%
Yellow72.5%
Key (black)32.9%

Color previews

#ab4d2f text on a black background

contrast 3.83:1

Card sample

#ab4d2f text on a white background

contrast 5.48:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #ab4d2f;
Background color
Panel with #ab4d2f background
background-color: #ab4d2f;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #ab4d2f;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(171, 77, 47, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(171, 77, 47, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ab4d2f;
background: linear-gradient(135deg, #ab4d2f, #AB9F2F);

Monochromatic scale

Palettes built from #ab4d2f

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#ab4d2f in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

#ab4d2f, answered

What color is #ab4d2f?

#ab4d2f is a dark vivid red, closest to Sienna (ΔE2000 3.9). It sits at 15° on the hue wheel with 57% saturation and 43% lightness, which reads as warm.

What is the RGB value of #ab4d2f?

rgb(171, 77, 47) — 171 red, 77 green and 47 blue out of 255, or 67.1% / 30.2% / 18.4% by channel.

Is #ab4d2f a light or a dark color?

It is a dark color. Relative luminance is 0.1417 and perceived brightness is 44%, so white text on it reaches 5.48:1.

Should I use black or white text on #ab4d2f?

White. It scores 5.48:1 against #ab4d2f, versus 3.83:1 for black — AA at any size.

What is the complementary color of #ab4d2f?

#2F8DAB sits directly opposite on the wheel. Softer options are the split-complements #2FAB8B and #2F4FAB, which give the same contrast with far less vibration.

What colors go well with #ab4d2f?

For interface work: #FAF6F4 as the surface, #EDCBC0 for borders, #9B5E4B for secondary text, #28A4A3 as an accent and #642D1B for hover and pressed states. For a palette, the analogous pair #AB2F4F and #AB8B2F stays calm, while #2F8DAB is the loudest partner.

What is #ab4d2f in CMYK for printing?

cmyk(0%, 55%, 73%, 33%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #ab4d2f warm or cool?

Warm — it scores 9 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #AB5C2F; nudged cooler, #AD2D3D.

Work with #ab4d2f in the Color Lab