#ad09af
a dark, electric magenta / pink · warm · closest name: purple
RGB
173, 9, 175
HSL
299°, 90%, 36%
CMYK
1, 95, 0, 31
Luminance
0.1217
Every format
| HEX | #ad09af |
| RGB | rgb(173, 9, 175) |
| HSL | hsl(299, 90%, 36%) |
| CMYK | cmyk(1%, 95%, 0%, 31%) |
| LAB | lab(41.5 72.8 -46.0) |
| LCH | lch(41.5 86.1 327.7) |
| OKLCH | oklch(0.528 0.239 327.7) |
Copy-ready code
/* CSS */
color: #ad09af;
background-color: #ad09af;
/* Tailwind (arbitrary) */
class="text-[#ad09af] bg-[#ad09af]"
/* SCSS */
$brand: #ad09af;
/* SwiftUI */
Color(red: 0.678, green: 0.035, blue: 0.686)
/* Android */
Color.parseColor("#ad09af")Accessibility — WCAG contrast
Aa
#ad09af on white: 6.11:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#ad09af on black: 3.43:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red67.8%
Green3.5%
Blue68.6%
CMYK percentages
Cyan1.1%
Magenta94.9%
Yellow0.0%
Key (black)31.4%
Color previews
#ad09af text on a black background
contrast 3.43:1
Card sample
#ad09af text on a white background
contrast 6.11:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #ad09af;
Background color
Panel with #ad09af background
background-color: #ad09af;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #ad09af;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(173, 9, 175, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(173, 9, 175, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ad09af; background: linear-gradient(135deg, #ad09af, #AF0942);