#ad0eb4
a dark, electric magenta / pink · warm · closest name: purple
RGB
173, 14, 180
HSL
298°, 86%, 38%
CMYK
4, 92, 0, 29
Luminance
0.1249
Every format
| HEX | #ad0eb4 |
| RGB | rgb(173, 14, 180) |
| HSL | hsl(298, 86%, 38%) |
| CMYK | cmyk(4%, 92%, 0%, 29%) |
| LAB | lab(42.0 73.0 -48.1) |
| LCH | lch(42.0 87.5 326.6) |
| OKLCH | oklch(0.532 0.241 326.2) |
Copy-ready code
/* CSS */
color: #ad0eb4;
background-color: #ad0eb4;
/* Tailwind (arbitrary) */
class="text-[#ad0eb4] bg-[#ad0eb4]"
/* SCSS */
$brand: #ad0eb4;
/* SwiftUI */
Color(red: 0.678, green: 0.055, blue: 0.706)
/* Android */
Color.parseColor("#ad0eb4")Accessibility — WCAG contrast
Aa
#ad0eb4 on white: 6.00:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#ad0eb4 on black: 3.50:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red67.8%
Green5.5%
Blue70.6%
CMYK percentages
Cyan3.9%
Magenta92.2%
Yellow0.0%
Key (black)29.4%
Color previews
#ad0eb4 text on a black background
contrast 3.50:1
Card sample
#ad0eb4 text on a white background
contrast 6.00:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #ad0eb4;
Background color
Panel with #ad0eb4 background
background-color: #ad0eb4;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #ad0eb4;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(173, 14, 180, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(173, 14, 180, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ad0eb4; background: linear-gradient(135deg, #ad0eb4, #B40E4C);