#ad1dbb
a dark, vivid magenta / pink · warm · closest name: purple
RGB
173, 29, 187
HSL
295°, 73%, 42%
CMYK
8, 85, 0, 27
Luminance
0.1335
Every format
| HEX | #ad1dbb |
| RGB | rgb(173, 29, 187) |
| HSL | hsl(295, 73%, 42%) |
| CMYK | cmyk(8%, 85%, 0%, 27%) |
| LAB | lab(43.3 71.7 -50.2) |
| LCH | lch(43.3 87.5 325.0) |
| OKLCH | oklch(0.543 0.238 323.9) |
Copy-ready code
/* CSS */
color: #ad1dbb;
background-color: #ad1dbb;
/* Tailwind (arbitrary) */
class="text-[#ad1dbb] bg-[#ad1dbb]"
/* SCSS */
$brand: #ad1dbb;
/* SwiftUI */
Color(red: 0.678, green: 0.114, blue: 0.733)
/* Android */
Color.parseColor("#ad1dbb")Accessibility — WCAG contrast
Aa
#ad1dbb on white: 5.72:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#ad1dbb on black: 3.67:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red67.8%
Green11.4%
Blue73.3%
CMYK percentages
Cyan7.5%
Magenta84.5%
Yellow0.0%
Key (black)26.7%
Color previews
#ad1dbb text on a black background
contrast 3.67:1
Card sample
#ad1dbb text on a white background
contrast 5.72:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #ad1dbb;
Background color
Panel with #ad1dbb background
background-color: #ad1dbb;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #ad1dbb;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(173, 29, 187, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(173, 29, 187, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ad1dbb; background: linear-gradient(135deg, #ad1dbb, #BB1D60);