#ad2f74
a dark, vivid magenta / pink · warm · closest name: purple
RGB
173, 47, 116
HSL
327°, 57%, 43%
CMYK
0, 73, 33, 32
Luminance
0.1218
Every format
| HEX | #ad2f74 |
| RGB | rgb(173, 47, 116) |
| HSL | hsl(327, 57%, 43%) |
| CMYK | cmyk(0%, 73%, 33%, 32%) |
| LAB | lab(41.5 56.3 -10.1) |
| LCH | lch(41.5 57.2 349.8) |
| OKLCH | oklch(0.519 0.174 351.4) |
Copy-ready code
/* CSS */
color: #ad2f74;
background-color: #ad2f74;
/* Tailwind (arbitrary) */
class="text-[#ad2f74] bg-[#ad2f74]"
/* SCSS */
$brand: #ad2f74;
/* SwiftUI */
Color(red: 0.678, green: 0.184, blue: 0.455)
/* Android */
Color.parseColor("#ad2f74")Accessibility — WCAG contrast
Aa
#ad2f74 on white: 6.11:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#ad2f74 on black: 3.44:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red67.8%
Green18.4%
Blue45.5%
CMYK percentages
Cyan0.0%
Magenta72.8%
Yellow32.9%
Key (black)32.2%
Color previews
#ad2f74 text on a black background
contrast 3.44:1
Card sample
#ad2f74 text on a white background
contrast 6.11:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #ad2f74;
Background color
Panel with #ad2f74 background
background-color: #ad2f74;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #ad2f74;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(173, 47, 116, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(173, 47, 116, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ad2f74; background: linear-gradient(135deg, #ad2f74, #AD3E2F);