#ad2f97
a dark, vivid magenta / pink · warm · closest name: purple
RGB
173, 47, 151
HSL
311°, 57%, 43%
CMYK
0, 73, 13, 32
Luminance
0.1315
Every format
| HEX | #ad2f97 |
| RGB | rgb(173, 47, 151) |
| HSL | hsl(311, 57%, 43%) |
| CMYK | cmyk(0%, 73%, 13%, 32%) |
| LAB | lab(43.0 61.0 -29.2) |
| LCH | lch(43.0 67.7 334.4) |
| OKLCH | oklch(0.534 0.196 336.0) |
Copy-ready code
/* CSS */
color: #ad2f97;
background-color: #ad2f97;
/* Tailwind (arbitrary) */
class="text-[#ad2f97] bg-[#ad2f97]"
/* SCSS */
$brand: #ad2f97;
/* SwiftUI */
Color(red: 0.678, green: 0.184, blue: 0.592)
/* Android */
Color.parseColor("#ad2f97")Accessibility — WCAG contrast
Aa
#ad2f97 on white: 5.78:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#ad2f97 on black: 3.63:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red67.8%
Green18.4%
Blue59.2%
CMYK percentages
Cyan0.0%
Magenta72.8%
Yellow12.7%
Key (black)32.2%
Color previews
#ad2f97 text on a black background
contrast 3.63:1
Card sample
#ad2f97 text on a white background
contrast 5.78:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #ad2f97;
Background color
Panel with #ad2f97 background
background-color: #ad2f97;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #ad2f97;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(173, 47, 151, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(173, 47, 151, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ad2f97; background: linear-gradient(135deg, #ad2f97, #AD2F43);