#ae0366
a dark, electric magenta / pink · warm · closest name: purple
RGB
174, 3, 102
HSL
325°, 97%, 35%
CMYK
0, 98, 41, 32
Luminance
0.1002
Every format
| HEX | #ae0366 |
| RGB | rgb(174, 3, 102) |
| HSL | hsl(325, 97%, 35%) |
| CMYK | cmyk(0%, 98%, 41%, 32%) |
| LAB | lab(37.9 64.6 -6.7) |
| LCH | lch(37.9 64.9 354.1) |
| OKLCH | oklch(0.491 0.200 355.2) |
Copy-ready code
/* CSS */
color: #ae0366;
background-color: #ae0366;
/* Tailwind (arbitrary) */
class="text-[#ae0366] bg-[#ae0366]"
/* SCSS */
$brand: #ae0366;
/* SwiftUI */
Color(red: 0.682, green: 0.012, blue: 0.400)
/* Android */
Color.parseColor("#ae0366")Accessibility — WCAG contrast
Aa
#ae0366 on white: 6.99:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#ae0366 on black: 3.00:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red68.2%
Green1.2%
Blue40.0%
CMYK percentages
Cyan0.0%
Magenta98.3%
Yellow41.4%
Key (black)31.8%
Color previews
#ae0366 text on a black background
contrast 3.00:1
Card sample
#ae0366 text on a white background
contrast 6.99:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #ae0366;
Background color
Panel with #ae0366 background
background-color: #ae0366;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #ae0366;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(174, 3, 102, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(174, 3, 102, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ae0366; background: linear-gradient(135deg, #ae0366, #AE1203);