#af0971
a dark, electric magenta / pink · warm · closest name: purple
RGB
175, 9, 113
HSL
322°, 90%, 36%
CMYK
0, 95, 35, 31
Luminance
0.1050
Every format
| HEX | #af0971 |
| RGB | rgb(175, 9, 113) |
| HSL | hsl(322, 90%, 36%) |
| CMYK | cmyk(0%, 95%, 35%, 31%) |
| LAB | lab(38.7 65.2 -12.4) |
| LCH | lch(38.7 66.4 349.2) |
| OKLCH | oklch(0.499 0.203 350.9) |
Copy-ready code
/* CSS */
color: #af0971;
background-color: #af0971;
/* Tailwind (arbitrary) */
class="text-[#af0971] bg-[#af0971]"
/* SCSS */
$brand: #af0971;
/* SwiftUI */
Color(red: 0.686, green: 0.035, blue: 0.443)
/* Android */
Color.parseColor("#af0971")Accessibility — WCAG contrast
Aa
#af0971 on white: 6.77:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#af0971 on black: 3.10:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red68.6%
Green3.5%
Blue44.3%
CMYK percentages
Cyan0.0%
Magenta94.9%
Yellow35.4%
Key (black)31.4%
Color previews
#af0971 text on a black background
contrast 3.10:1
Card sample
#af0971 text on a white background
contrast 6.77:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #af0971;
Background color
Panel with #af0971 background
background-color: #af0971;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #af0971;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(175, 9, 113, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(175, 9, 113, 0.45);
Border & gradient
Gradient panel
border: 3px solid #af0971; background: linear-gradient(135deg, #af0971, #AF1009);