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#bc352f

a balanced, vivid red · warm · closest name: Firebrick

RGB
188, 53, 47
HSL
3°, 60%, 46%
CMYK
0, 72, 75, 26
Luminance
0.1344

At a glance

Every number on this page in one read: what #bc352f is made of, how bright it looks, and which way it leans.

Hex
#bc352f
Hue
red
Saturation
60%
vivid
Lightness
46%
balanced
Brightness
74%
HSV value
Perceived
44%
weighted brightness
Luminance
0.1344
WCAG relative
Temperature
Warm
15/100 cool
Color family
Red
Tone
Vivid
Best ink
White
5.69:1
Closest name
Firebrick
ΔE2000 4
Where it sits
Hue3° of 360°
Saturation60%
Lightness46%
Temperature
Warm ← → Cool15% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#bc352f
RGBrgb(188, 53, 47)
HSLhsl(3, 60%, 46%)
CMYKcmyk(0%, 72%, 75%, 26%)
LABlab(43.4 53.3 35.4)
LCHlch(43.4 64.0 33.6)
OKLCHoklch(0.533 0.173 27.3)
Decimal12334383
Display P3color(display-p3 0.737 0.208 0.184)

Copy-ready code

/* CSS */
color: #bc352f;
background-color: #bc352f;
/* Tailwind (arbitrary) */
class="text-[#bc352f] bg-[#bc352f]"
/* SCSS */
$brand: #bc352f;
/* SwiftUI */
Color(red: 0.737, green: 0.208, blue: 0.184)
/* Android */
Color.parseColor("#bc352f")
/* Flutter */
Color(0xFFBC352F)
/* Python / OpenCV (BGR) */
(47, 53, 188)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #bc352f · 5.69:1
Use #ffffffAA at every size, AAA for large text only.
Aa
White text · 5.69:1 · recommended
AA pass · AA large pass · AAA fail
Aa
Black text · 3.69:1
AA fail · AA large pass · AAA fail
Reading the other direction: #bc352f as text scores 5.69:1 on white and 3.69:1 on black.

Accessibility — WCAG contrast

Aa
#bc352f on white: 5.69:1
AA ✓ pass · AA-large · AAA
Aa
#bc352f on black: 3.69:1
AA ✗ fail · AA-large · AAA
true color
protanopia · #5C542D
deuteranopia · #7E712A
tritanopia · #CF0035

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #bc352f is pinned to step 600; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FBF4F4
#F7E9E9
#EFCECC
#E9A8A5
#DD7D78
#D2514B
#bc352f
#A32E29
#832521
#5F1E1B
#3B1311
Base = 600Lightest = 50 · #FBF4F4Darkest = 950 · #3B1311
:root {
  --brand-50: #FBF4F4;
  --brand-100: #F7E9E9;
  --brand-200: #EFCECC;
  --brand-300: #E9A8A5;
  --brand-400: #DD7D78;
  --brand-500: #D2514B;
  --brand-600: #bc352f;
  --brand-700: #A32E29;
  --brand-800: #832521;
  --brand-900: #5F1E1B;
  --brand-950: #3B1311;
  --brand: #bc352f;
  --brand-ink: #ffffff;
}

Colors that work with #bc352f

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#FAF5F4
Tinted page background
Border#EDC2C0
Hairlines and dividers
Muted text#9B4E4B
Captions on the surface
Accent#24A88D
Second voice, not a rival
Dark variant#661D1A
Hover, pressed, headers
Light variant#FAEBEB
Selected rows, tints
Dark surface#241414
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #bc352f

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#2FB6BC
Analogous left#BC2F6F
Analogous right#BC7C2F
Split-complement 1#2FBC7C
Split-complement 2#2F6FBC
Triadic 1#2FBC35
Triadic 2#352FBC
Tetradic#6FBC2F

RGB percentages

Red73.7%
Green20.8%
Blue18.4%

CMYK percentages

Cyan0.0%
Magenta71.8%
Yellow75.0%
Key (black)26.3%

Color previews

#bc352f text on a black background

contrast 3.69:1

Card sample

#bc352f text on a white background

contrast 5.69:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #bc352f;
Background color
Panel with #bc352f background
background-color: #bc352f;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #bc352f;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(188, 53, 47, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(188, 53, 47, 0.45);
Border & gradient
Gradient panel
border: 3px solid #bc352f;
background: linear-gradient(135deg, #bc352f, #BC932F);

Monochromatic scale

Palettes built from #bc352f

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#bc352f in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

#bc352f, answered

What color is #bc352f?

#bc352f is a balanced vivid red, closest to Firebrick (ΔE2000 4). It sits at 3° on the hue wheel with 60% saturation and 46% lightness, which reads as warm.

What is the RGB value of #bc352f?

rgb(188, 53, 47) — 188 red, 53 green and 47 blue out of 255, or 73.7% / 20.8% / 18.4% by channel.

Is #bc352f a light or a dark color?

It is a dark color. Relative luminance is 0.1344 and perceived brightness is 44%, so white text on it reaches 5.69:1.

Should I use black or white text on #bc352f?

White. It scores 5.69:1 against #bc352f, versus 3.69:1 for black — AA at any size.

What is the complementary color of #bc352f?

#2FB6BC sits directly opposite on the wheel. Softer options are the split-complements #2FBC7C and #2F6FBC, which give the same contrast with far less vibration.

What colors go well with #bc352f?

For interface work: #FAF5F4 as the surface, #EDC2C0 for borders, #9B4E4B for secondary text, #24A88D as an accent and #661D1A for hover and pressed states. For a palette, the analogous pair #BC2F6F and #BC7C2F stays calm, while #2FB6BC is the loudest partner.

What is #bc352f in CMYK for printing?

cmyk(0%, 72%, 75%, 26%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #bc352f warm or cool?

Warm — it scores 15 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #BC572F; nudged cooler, #BE2D5C.

Work with #bc352f in the Color Lab