#bd3447
a balanced, vivid red · warm · closest name: firebrick
RGB
189, 52, 71
HSL
352°, 57%, 47%
CMYK
0, 73, 62, 26
Luminance
0.1373
Every format
| HEX | #bd3447 |
| RGB | rgb(189, 52, 71) |
| HSL | hsl(352, 57%, 47%) |
| CMYK | cmyk(0%, 73%, 62%, 26%) |
| LAB | lab(43.9 55.2 21.6) |
| LCH | lch(43.9 59.3 21.4) |
| OKLCH | oklch(0.537 0.173 17.6) |
Copy-ready code
/* CSS */
color: #bd3447;
background-color: #bd3447;
/* Tailwind (arbitrary) */
class="text-[#bd3447] bg-[#bd3447]"
/* SCSS */
$brand: #bd3447;
/* SwiftUI */
Color(red: 0.741, green: 0.204, blue: 0.278)
/* Android */
Color.parseColor("#bd3447")Accessibility — WCAG contrast
Aa
#bd3447 on white: 5.61:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#bd3447 on black: 3.75:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red74.1%
Green20.4%
Blue27.8%
CMYK percentages
Cyan0.0%
Magenta72.5%
Yellow62.4%
Key (black)25.9%
Color previews
#bd3447 text on a black background
contrast 3.75:1
Card sample
#bd3447 text on a white background
contrast 5.61:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #bd3447;
Background color
Panel with #bd3447 background
background-color: #bd3447;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #bd3447;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(189, 52, 71, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(189, 52, 71, 0.45);
Border & gradient
Gradient panel
border: 3px solid #bd3447; background: linear-gradient(135deg, #bd3447, #BD7C34);