#bd40df
a balanced, vivid violet · warm · closest name: magenta
RGB
189, 64, 223
HSL
287°, 71%, 56%
CMYK
15, 71, 0, 13
Luminance
0.1981
Every format
| HEX | #bd40df |
| RGB | rgb(189, 64, 223) |
| HSL | hsl(287, 71%, 56%) |
| CMYK | cmyk(15%, 71%, 0%, 13%) |
| LAB | lab(51.6 70.7 -57.4) |
| LCH | lch(51.6 91.1 320.9) |
| OKLCH | oklch(0.614 0.241 318.1) |
Copy-ready code
/* CSS */
color: #bd40df;
background-color: #bd40df;
/* Tailwind (arbitrary) */
class="text-[#bd40df] bg-[#bd40df]"
/* SCSS */
$brand: #bd40df;
/* SwiftUI */
Color(red: 0.741, green: 0.251, blue: 0.875)
/* Android */
Color.parseColor("#bd40df")Accessibility — WCAG contrast
Aa
#bd40df on white: 4.23:1
AA ✗ fail · AA-large ✓ · AAA ✗
Aa
#bd40df on black: 4.96:1
AA ✓ pass · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red74.1%
Green25.1%
Blue87.5%
CMYK percentages
Cyan15.2%
Magenta71.3%
Yellow0.0%
Key (black)12.5%
Color previews
#bd40df text on a black background
contrast 4.96:1
Card sample
#bd40df text on a white background
contrast 4.23:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #bd40df;
Background color
Panel with #bd40df background
background-color: #bd40df;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #bd40df;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(189, 64, 223, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(189, 64, 223, 0.45);
Border & gradient
Gradient panel
border: 3px solid #bd40df; background: linear-gradient(135deg, #bd40df, #DF4097);