#bd73a6
a balanced, soft magenta / pink · warm · closest name: plum
RGB
189, 115, 166
HSL
319°, 36%, 60%
CMYK
0, 39, 12, 26
Luminance
0.2583
Every format
| HEX | #bd73a6 |
| RGB | rgb(189, 115, 166) |
| HSL | hsl(319, 36%, 60%) |
| CMYK | cmyk(0%, 39%, 12%, 26%) |
| LAB | lab(57.9 36.5 -15.0) |
| LCH | lch(57.9 39.5 337.7) |
| OKLCH | oklch(0.651 0.114 339.4) |
Copy-ready code
/* CSS */
color: #bd73a6;
background-color: #bd73a6;
/* Tailwind (arbitrary) */
class="text-[#bd73a6] bg-[#bd73a6]"
/* SCSS */
$brand: #bd73a6;
/* SwiftUI */
Color(red: 0.741, green: 0.451, blue: 0.651)
/* Android */
Color.parseColor("#bd73a6")Accessibility — WCAG contrast
Aa
#bd73a6 on white: 3.41:1
AA ✗ fail · AA-large ✓ · AAA ✗
Aa
#bd73a6 on black: 6.17:1
AA ✓ pass · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red74.1%
Green45.1%
Blue65.1%
CMYK percentages
Cyan0.0%
Magenta39.2%
Yellow12.2%
Key (black)25.9%
Color previews
#bd73a6 text on a black background
contrast 6.17:1
Card sample
#bd73a6 text on a white background
contrast 3.41:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #bd73a6;
Background color
Panel with #bd73a6 background
background-color: #bd73a6;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #bd73a6;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(189, 115, 166, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(189, 115, 166, 0.45);
Border & gradient
Gradient panel
border: 3px solid #bd73a6; background: linear-gradient(135deg, #bd73a6, #BD7375);