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#bd99fd

a light, electric violet · cool · closest name: Plum

RGB
189, 153, 253
HSL
262°, 96%, 80%
CMYK
25, 40, 0, 1
Luminance
0.4069

At a glance

Every number on this page in one read: what #bd99fd is made of, how bright it looks, and which way it leans.

Hex
#bd99fd
Hue
262°
violet
Saturation
96%
electric
Lightness
80%
light
Brightness
99%
HSV value
Perceived
70%
weighted brightness
Luminance
0.4069
WCAG relative
Temperature
Cool
71/100 cool
Color family
Violet
Tone
Electric
Best ink
Black
9.14:1
Closest name
Plum
ΔE2000 11.6
Where it sits
Hue262° of 360°
Saturation96%
Lightness80%
Temperature
Warm ← → Cool71% cool

Reads cool. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#bd99fd
RGBrgb(189, 153, 253)
HSLhsl(262, 96%, 80%)
CMYKcmyk(25%, 40%, 0%, 1%)
LABlab(70.0 33.4 -45.0)
LCHlch(70.0 56.0 306.6)
OKLCHoklch(0.754 0.144 299.5)
Decimal12425725
Display P3color(display-p3 0.741 0.600 0.992)

Copy-ready code

/* CSS */
color: #bd99fd;
background-color: #bd99fd;
/* Tailwind (arbitrary) */
class="text-[#bd99fd] bg-[#bd99fd]"
/* SCSS */
$brand: #bd99fd;
/* SwiftUI */
Color(red: 0.741, green: 0.600, blue: 0.992)
/* Android */
Color.parseColor("#bd99fd")
/* Flutter */
Color(0xFFBD99FD)
/* Python / OpenCV (BGR) */
(253, 153, 189)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #bd99fd · 9.14:1
Use #000000AAA at every size.
Aa
White text · 2.30:1
AA fail · AA large fail · AAA fail
Aa
Black text · 9.14:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #bd99fd as text scores 2.30:1 on white and 9.14:1 on black.

Accessibility — WCAG contrast

Aa
#bd99fd on white: 2.30:1
AA ✗ fail · AA-large · AAA
Aa
#bd99fd on black: 9.14:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #7FABFF
deuteranopia · #86AAFA
tritanopia · #B1AABF

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #bd99fd is pinned to step 300; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F6F1FD
#ECE4FC
#D6C1FA
#bd99fd
#945AFC
#7123FB
#5905F0
#4B04C8
#3C03A0
#2E0773
#1D0448
Base = 300Lightest = 50 · #F6F1FDDarkest = 950 · #1D0448
:root {
  --brand-50: #F6F1FD;
  --brand-100: #ECE4FC;
  --brand-200: #D6C1FA;
  --brand-300: #bd99fd;
  --brand-400: #945AFC;
  --brand-500: #7123FB;
  --brand-600: #5905F0;
  --brand-700: #4B04C8;
  --brand-800: #3C03A0;
  --brand-900: #2E0773;
  --brand-950: #1D0448;
  --brand: #bd99fd;
  --brand-ink: #000000;
}

Colors that work with #bd99fd

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#F6F4FA
Tinted page background
Border#D0C0ED
Hairlines and dividers
Muted text#684B9B
Captions on the surface
Accent#B7CC00
Second voice, not a rival
Dark variant#2F027D
Hover, pressed, headers
Light variant#EFE6FF
Selected rows, tints
Dark surface#1A1424
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #bd99fd

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#D9FD99
Analogous left#99A7FD
Analogous right#EF99FD
Split-complement 1#FDEF99
Split-complement 2#A7FD99
Triadic 1#FDBD99
Triadic 2#99FDBD
Tetradic#FD99A7

RGB percentages

Red74.1%
Green60.0%
Blue99.2%

CMYK percentages

Cyan25.3%
Magenta39.5%
Yellow0.0%
Key (black)0.8%

Color previews

#bd99fd text on a black background

contrast 9.14:1

Card sample

#bd99fd text on a white background

contrast 2.30:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #bd99fd;
Background color
Panel with #bd99fd background
background-color: #bd99fd;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #bd99fd;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(189, 153, 253, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(189, 153, 253, 0.45);
Border & gradient
Gradient panel
border: 3px solid #bd99fd;
background: linear-gradient(135deg, #bd99fd, #FD99FA);

Monochromatic scale

Palettes built from #bd99fd

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#bd99fd in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Creative toolsFintechBeautyLuxury
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#bd99fd, answered

What color is #bd99fd?

#bd99fd is a light electric violet, closest to Plum (ΔE2000 11.6). It sits at 262° on the hue wheel with 96% saturation and 80% lightness, which reads as cool.

What is the RGB value of #bd99fd?

rgb(189, 153, 253) — 189 red, 153 green and 253 blue out of 255, or 74.1% / 60% / 99.2% by channel.

Is #bd99fd a light or a dark color?

It is a mid-tone. Relative luminance is 0.4069 and perceived brightness is 70%, so black text on it reaches 9.14:1.

Should I use black or white text on #bd99fd?

Black. It scores 9.14:1 against #bd99fd, versus 2.30:1 for white — AAA at any size.

What is the complementary color of #bd99fd?

#D9FD99 sits directly opposite on the wheel. Softer options are the split-complements #FDEF99 and #A7FD99, which give the same contrast with far less vibration.

What colors go well with #bd99fd?

For interface work: #F6F4FA as the surface, #D0C0ED for borders, #684B9B for secondary text, #B7CC00 as an accent and #2F027D for hover and pressed states. For a palette, the analogous pair #99A7FD and #EF99FD stays calm, while #D9FD99 is the loudest partner.

What is #bd99fd in CMYK for printing?

cmyk(25%, 40%, 0%, 1%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #bd99fd warm or cool?

Cool — it scores 71 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #E299FD; nudged cooler, #9899FE.

Work with #bd99fd in the Color Lab