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#c98ac2

a light, soft magenta / pink · neutral · closest name: Plum

RGB
201, 138, 194
HSL
307°, 37%, 67%
CMYK
0, 31, 4, 21
Luminance
0.3449

At a glance

Every number on this page in one read: what #c98ac2 is made of, how bright it looks, and which way it leans.

Hex
#c98ac2
Hue
307°
magenta / pink
Saturation
37%
soft
Lightness
67%
light
Brightness
79%
HSV value
Perceived
65%
weighted brightness
Luminance
0.3449
WCAG relative
Temperature
Neutral
46/100 cool
Color family
Magenta / pink
Tone
Soft
Best ink
Black
7.90:1
Closest name
Plum
ΔE2000 6.4
Where it sits
Hue307° of 360°
Saturation37%
Lightness67%
Temperature
Warm ← → Cool46% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#c98ac2
RGBrgb(201, 138, 194)
HSLhsl(307, 37%, 67%)
CMYKcmyk(0%, 31%, 4%, 21%)
LABlab(65.3 32.9 -19.4)
LCHlch(65.3 38.2 329.5)
OKLCHoklch(0.714 0.106 330.5)
Decimal13208258
Display P3color(display-p3 0.788 0.541 0.761)

Copy-ready code

/* CSS */
color: #c98ac2;
background-color: #c98ac2;
/* Tailwind (arbitrary) */
class="text-[#c98ac2] bg-[#c98ac2]"
/* SCSS */
$brand: #c98ac2;
/* SwiftUI */
Color(red: 0.788, green: 0.541, blue: 0.761)
/* Android */
Color.parseColor("#c98ac2")
/* Flutter */
Color(0xFFC98AC2)
/* Python / OpenCV (BGR) */
(194, 138, 201)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #c98ac2 · 7.90:1
Use #000000AAA at every size.
Aa
White text · 2.66:1
AA fail · AA large fail · AAA fail
Aa
Black text · 7.90:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #c98ac2 as text scores 2.66:1 on white and 7.90:1 on black.

Accessibility — WCAG contrast

Aa
#c98ac2 on white: 2.66:1
AA ✗ fail · AA-large · AAA
Aa
#c98ac2 on black: 7.90:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #8899C4
deuteranopia · #97A2C0
tritanopia · #CE8E9E

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #c98ac2 is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FAF5F9
#F4EBF3
#E9D3E6
#DCB2D7
#c98ac2
#B866AF
#A74D9D
#8C4083
#703469
#52284D
#331930
Base = 400Lightest = 50 · #FAF5F9Darkest = 950 · #331930
:root {
  --brand-50: #FAF5F9;
  --brand-100: #F4EBF3;
  --brand-200: #E9D3E6;
  --brand-300: #DCB2D7;
  --brand-400: #c98ac2;
  --brand-500: #B866AF;
  --brand-600: #A74D9D;
  --brand-700: #8C4083;
  --brand-800: #703469;
  --brand-900: #52284D;
  --brand-950: #331930;
  --brand: #c98ac2;
  --brand-ink: #000000;
}

Colors that work with #c98ac2

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF5FA
Tinted page background
Border#E5C7E2
Hairlines and dividers
Muted text#9B4B92
Captions on the surface
Accent#488F3D
Second voice, not a rival
Dark variant#572852
Hover, pressed, headers
Light variant#F7EEF6
Selected rows, tints
Dark surface#241423
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #c98ac2

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Charts, tags and secondary surfaces
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#8AC991
Analogous left#B18AC9
Analogous right#C98AA3
Split-complement 1#A3C98A
Split-complement 2#8AC9B1
Triadic 1#C2C98A
Triadic 2#8AC2C9
Tetradic#C9B18A

RGB percentages

Red78.8%
Green54.1%
Blue76.1%

CMYK percentages

Cyan0.0%
Magenta31.3%
Yellow3.5%
Key (black)21.2%

Color previews

#c98ac2 text on a black background

contrast 7.90:1

Card sample

#c98ac2 text on a white background

contrast 2.66:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #c98ac2;
Background color
Panel with #c98ac2 background
background-color: #c98ac2;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #c98ac2;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(201, 138, 194, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(201, 138, 194, 0.45);
Border & gradient
Gradient panel
border: 3px solid #c98ac2;
background: linear-gradient(135deg, #c98ac2, #C98A98);

Monochromatic scale

Palettes built from #c98ac2

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#c98ac2 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Converts to four-color process without much drama. Proof it anyway.

#c98ac2, answered

What color is #c98ac2?

#c98ac2 is a light soft magenta / pink, closest to Plum (ΔE2000 6.4). It sits at 307° on the hue wheel with 37% saturation and 67% lightness, which reads as neutral.

What is the RGB value of #c98ac2?

rgb(201, 138, 194) — 201 red, 138 green and 194 blue out of 255, or 78.8% / 54.1% / 76.1% by channel.

Is #c98ac2 a light or a dark color?

It is a mid-tone. Relative luminance is 0.3449 and perceived brightness is 65%, so black text on it reaches 7.90:1.

Should I use black or white text on #c98ac2?

Black. It scores 7.90:1 against #c98ac2, versus 2.66:1 for white — AAA at any size.

What is the complementary color of #c98ac2?

#8AC991 sits directly opposite on the wheel. Softer options are the split-complements #A3C98A and #8AC9B1, which give the same contrast with far less vibration.

What colors go well with #c98ac2?

For interface work: #FAF5FA as the surface, #E5C7E2 for borders, #9B4B92 for secondary text, #488F3D as an accent and #572852 for hover and pressed states. For a palette, the analogous pair #B18AC9 and #C98AA3 stays calm, while #8AC991 is the loudest partner.

What is #c98ac2 in CMYK for printing?

cmyk(0%, 31%, 4%, 21%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #c98ac2 warm or cool?

Neutral — it scores 46 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #C98AAB; nudged cooler, #BA88CB.

Work with #c98ac2 in the Color Lab