#d40c4f
a dark, electric magenta / pink · warm · closest name: crimson
RGB
212, 12, 79
HSL
340°, 89%, 44%
CMYK
0, 94, 63, 17
Luminance
0.1482
Every format
| HEX | #d40c4f |
| RGB | rgb(212, 12, 79) |
| HSL | hsl(340, 89%, 44%) |
| CMYK | cmyk(0%, 94%, 63%, 17%) |
| LAB | lab(45.4 70.8 19.6) |
| LCH | lch(45.4 73.4 15.4) |
| OKLCH | oklch(0.557 0.218 12.6) |
Copy-ready code
/* CSS */
color: #d40c4f;
background-color: #d40c4f;
/* Tailwind (arbitrary) */
class="text-[#d40c4f] bg-[#d40c4f]"
/* SCSS */
$brand: #d40c4f;
/* SwiftUI */
Color(red: 0.831, green: 0.047, blue: 0.310)
/* Android */
Color.parseColor("#d40c4f")Accessibility — WCAG contrast
Aa
#d40c4f on white: 5.30:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#d40c4f on black: 3.96:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red83.1%
Green4.7%
Blue31.0%
CMYK percentages
Cyan0.0%
Magenta94.3%
Yellow62.7%
Key (black)16.9%
Color previews
#d40c4f text on a black background
contrast 3.96:1
Card sample
#d40c4f text on a white background
contrast 5.30:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #d40c4f;
Background color
Panel with #d40c4f background
background-color: #d40c4f;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #d40c4f;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(212, 12, 79, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(212, 12, 79, 0.45);
Border & gradient
Gradient panel
border: 3px solid #d40c4f; background: linear-gradient(135deg, #d40c4f, #D44E0C);