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#d77cc3

a light, vivid magenta / pink · neutral · closest name: Orchid

RGB
215, 124, 195
HSL
313°, 53%, 67%
CMYK
0, 42, 9, 16
Luminance
0.3280

At a glance

Every number on this page in one read: what #d77cc3 is made of, how bright it looks, and which way it leans.

Hex
#d77cc3
Hue
313°
magenta / pink
Saturation
53%
vivid
Lightness
67%
light
Brightness
84%
HSV value
Perceived
65%
weighted brightness
Luminance
0.3280
WCAG relative
Temperature
Neutral
43/100 cool
Color family
Magenta / pink
Tone
Vivid
Best ink
Black
7.56:1
Closest name
Orchid
ΔE2000 5.1
Where it sits
Hue313° of 360°
Saturation53%
Lightness67%
Temperature
Warm ← → Cool43% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#d77cc3
RGBrgb(215, 124, 195)
HSLhsl(313, 53%, 67%)
CMYKcmyk(0%, 42%, 9%, 16%)
LABlab(64.0 45.1 -21.9)
LCHlch(64.0 50.1 334.1)
OKLCHoklch(0.708 0.143 335.6)
Decimal14122179
Display P3color(display-p3 0.843 0.486 0.765)

Copy-ready code

/* CSS */
color: #d77cc3;
background-color: #d77cc3;
/* Tailwind (arbitrary) */
class="text-[#d77cc3] bg-[#d77cc3]"
/* SCSS */
$brand: #d77cc3;
/* SwiftUI */
Color(red: 0.843, green: 0.486, blue: 0.765)
/* Android */
Color.parseColor("#d77cc3")
/* Flutter */
Color(0xFFD77CC3)
/* Python / OpenCV (BGR) */
(195, 124, 215)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #d77cc3 · 7.56:1
Use #000000AAA at every size.
Aa
White text · 2.78:1
AA fail · AA large fail · AAA fail
Aa
Black text · 7.56:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #d77cc3 as text scores 2.78:1 on white and 7.56:1 on black.

Accessibility — WCAG contrast

Aa
#d77cc3 on white: 2.78:1
AA ✗ fail · AA-large · AAA
Aa
#d77cc3 on black: 7.56:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #7D93C6
deuteranopia · #95A0C0
tritanopia · #DF8097

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #d77cc3 is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FBF4F9
#F6E9F3
#EDCEE7
#E5A9D8
#d77cc3
#CA53B0
#BC399F
#9C3084
#7D266A
#5B1F4E
#391431
Base = 400Lightest = 50 · #FBF4F9Darkest = 950 · #391431
:root {
  --brand-50: #FBF4F9;
  --brand-100: #F6E9F3;
  --brand-200: #EDCEE7;
  --brand-300: #E5A9D8;
  --brand-400: #d77cc3;
  --brand-500: #CA53B0;
  --brand-600: #BC399F;
  --brand-700: #9C3084;
  --brand-800: #7D266A;
  --brand-900: #5B1F4E;
  --brand-950: #391431;
  --brand: #d77cc3;
  --brand-ink: #000000;
}

Colors that work with #d77cc3

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F9
Tinted page background
Border#ECC0E2
Hairlines and dividers
Muted text#9B4B89
Captions on the surface
Accent#30A02C
Second voice, not a rival
Dark variant#621E53
Hover, pressed, headers
Light variant#F9EBF6
Selected rows, tints
Dark surface#241421
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #d77cc3

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#7CD790
Analogous left#BE7CD7
Analogous right#D77C96
Split-complement 1#96D77C
Split-complement 2#7CD7BE
Triadic 1#C3D77C
Triadic 2#7CC3D7
Tetradic#D7BE7C

RGB percentages

Red84.3%
Green48.6%
Blue76.5%

CMYK percentages

Cyan0.0%
Magenta42.3%
Yellow9.3%
Key (black)15.7%

Color previews

#d77cc3 text on a black background

contrast 7.56:1

Card sample

#d77cc3 text on a white background

contrast 2.78:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #d77cc3;
Background color
Panel with #d77cc3 background
background-color: #d77cc3;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #d77cc3;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(215, 124, 195, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(215, 124, 195, 0.45);
Border & gradient
Gradient panel
border: 3px solid #d77cc3;
background: linear-gradient(135deg, #d77cc3, #D77C86);

Monochromatic scale

Palettes built from #d77cc3

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#d77cc3 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Converts to four-color process without much drama. Proof it anyway.

#d77cc3, answered

What color is #d77cc3?

#d77cc3 is a light vivid magenta / pink, closest to Orchid (ΔE2000 5.1). It sits at 313° on the hue wheel with 53% saturation and 67% lightness, which reads as neutral.

What is the RGB value of #d77cc3?

rgb(215, 124, 195) — 215 red, 124 green and 195 blue out of 255, or 84.3% / 48.6% / 76.5% by channel.

Is #d77cc3 a light or a dark color?

It is a mid-tone. Relative luminance is 0.3280 and perceived brightness is 65%, so black text on it reaches 7.56:1.

Should I use black or white text on #d77cc3?

Black. It scores 7.56:1 against #d77cc3, versus 2.78:1 for white — AAA at any size.

What is the complementary color of #d77cc3?

#7CD790 sits directly opposite on the wheel. Softer options are the split-complements #96D77C and #7CD7BE, which give the same contrast with far less vibration.

What colors go well with #d77cc3?

For interface work: #FAF4F9 as the surface, #ECC0E2 for borders, #9B4B89 for secondary text, #30A02C as an accent and #621E53 for hover and pressed states. For a palette, the analogous pair #BE7CD7 and #D77C96 stays calm, while #7CD790 is the loudest partner.

What is #d77cc3 in CMYK for printing?

cmyk(0%, 42%, 9%, 16%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #d77cc3 warm or cool?

Neutral — it scores 43 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #D77CA2; nudged cooler, #CB7AD9.

Work with #d77cc3 in the Color Lab