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#da4413

a balanced, electric red · warm · closest name: Red

RGB
218, 68, 19
HSL
15°, 84%, 47%
CMYK
0, 69, 91, 15
Luminance
0.1909

At a glance

Every number on this page in one read: what #da4413 is made of, how bright it looks, and which way it leans.

Hex
#da4413
Hue
15°
red
Saturation
84%
electric
Lightness
47%
balanced
Brightness
85%
HSV value
Perceived
51%
weighted brightness
Luminance
0.1909
WCAG relative
Temperature
Warm
8/100 cool
Color family
Red
Tone
Electric
Best ink
Black
4.82:1
Closest name
Red
ΔE2000 6.8
Where it sits
Hue15° of 360°
Saturation84%
Lightness47%
Temperature
Warm ← → Cool8% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#da4413
RGBrgb(218, 68, 19)
HSLhsl(15, 84%, 47%)
CMYKcmyk(0%, 69%, 91%, 15%)
LABlab(50.8 56.6 57.1)
LCHlch(50.8 80.4 45.2)
OKLCHoklch(0.597 0.194 36.3)
Decimal14304275
Display P3color(display-p3 0.855 0.267 0.075)

Copy-ready code

/* CSS */
color: #da4413;
background-color: #da4413;
/* Tailwind (arbitrary) */
class="text-[#da4413] bg-[#da4413]"
/* SCSS */
$brand: #da4413;
/* SwiftUI */
Color(red: 0.855, green: 0.267, blue: 0.075)
/* Android */
Color.parseColor("#da4413")
/* Flutter */
Color(0xFFDA4413)
/* Python / OpenCV (BGR) */
(19, 68, 218)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #da4413 · 4.82:1
Use #000000AA at every size, AAA for large text only.
Aa
White text · 4.36:1
AA fail · AA large pass · AAA fail
Aa
Black text · 4.82:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #da4413 as text scores 4.36:1 on white and 4.82:1 on black.

Accessibility — WCAG contrast

Aa
#da4413 on white: 4.36:1
AA ✗ fail · AA-large · AAA
Aa
#da4413 on black: 4.82:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #716404
deuteranopia · #968502
tritanopia · #F0003C

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #da4413 is pinned to step 600; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FCF5F2
#FAEBE6
#F6D1C5
#F6AF98
#F28764
#ED5F31
#da4413
#BC3B10
#962F0D
#6C250E
#441709
Base = 600Lightest = 50 · #FCF5F2Darkest = 950 · #441709
:root {
  --brand-50: #FCF5F2;
  --brand-100: #FAEBE6;
  --brand-200: #F6D1C5;
  --brand-300: #F6AF98;
  --brand-400: #F28764;
  --brand-500: #ED5F31;
  --brand-600: #da4413;
  --brand-700: #BC3B10;
  --brand-800: #962F0D;
  --brand-900: #6C250E;
  --brand-950: #441709;
  --brand: #da4413;
  --brand-ink: #000000;
}

Colors that work with #da4413

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF6F4
Tinted page background
Border#EDCBC0
Hairlines and dividers
Muted text#9B5E4B
Captions on the surface
Accent#0CC0BF
Second voice, not a rival
Dark variant#75250A
Hover, pressed, headers
Light variant#FDEDE8
Selected rows, tints
Dark surface#241814
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #da4413

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#13A9DA
Analogous left#DA1345
Analogous right#DAA813
Split-complement 1#13DAA8
Split-complement 2#1345DA
Triadic 1#13DA44
Triadic 2#4413DA
Tetradic#45DA13

RGB percentages

Red85.5%
Green26.7%
Blue7.5%

CMYK percentages

Cyan0.0%
Magenta68.8%
Yellow91.3%
Key (black)14.5%

Color previews

#da4413 text on a black background

contrast 4.82:1

Card sample

#da4413 text on a white background

contrast 4.36:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #da4413;
Background color
Panel with #da4413 background
background-color: #da4413;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #da4413;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(218, 68, 19, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(218, 68, 19, 0.45);
Border & gradient
Gradient panel
border: 3px solid #da4413;
background: linear-gradient(135deg, #da4413, #DAC913);

Monochromatic scale

Palettes built from #da4413

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#da4413 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#da4413, answered

What color is #da4413?

#da4413 is a balanced electric red, closest to Red (ΔE2000 6.8). It sits at 15° on the hue wheel with 84% saturation and 47% lightness, which reads as warm.

What is the RGB value of #da4413?

rgb(218, 68, 19) — 218 red, 68 green and 19 blue out of 255, or 85.5% / 26.7% / 7.5% by channel.

Is #da4413 a light or a dark color?

It is a mid-tone. Relative luminance is 0.1909 and perceived brightness is 51%, so black text on it reaches 4.82:1.

Should I use black or white text on #da4413?

Black. It scores 4.82:1 against #da4413, versus 4.36:1 for white — AA at any size.

What is the complementary color of #da4413?

#13A9DA sits directly opposite on the wheel. Softer options are the split-complements #13DAA8 and #1345DA, which give the same contrast with far less vibration.

What colors go well with #da4413?

For interface work: #FAF6F4 as the surface, #EDCBC0 for borders, #9B5E4B for secondary text, #0CC0BF as an accent and #75250A for hover and pressed states. For a palette, the analogous pair #DA1345 and #DAA813 stays calm, while #13A9DA is the loudest partner.

What is #da4413 in CMYK for printing?

cmyk(0%, 69%, 91%, 15%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #da4413 warm or cool?

Warm — it scores 8 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #EB621B; nudged cooler, #DD1129.

Work with #da4413 in the Color Lab