#da77af
a light, vivid magenta / pink · warm · closest name: plum
RGB
218, 119, 175
HSL
326°, 57%, 66%
CMYK
0, 45, 20, 15
Luminance
0.3119
Every format
| HEX | #da77af |
| RGB | rgb(218, 119, 175) |
| HSL | hsl(326, 57%, 66%) |
| CMYK | cmyk(0%, 45%, 20%, 15%) |
| LAB | lab(62.7 45.5 -12.6) |
| LCH | lch(62.7 47.2 344.6) |
| OKLCH | oklch(0.696 0.140 346.3) |
Copy-ready code
/* CSS */
color: #da77af;
background-color: #da77af;
/* Tailwind (arbitrary) */
class="text-[#da77af] bg-[#da77af]"
/* SCSS */
$brand: #da77af;
/* SwiftUI */
Color(red: 0.855, green: 0.467, blue: 0.686)
/* Android */
Color.parseColor("#da77af")Accessibility — WCAG contrast
Aa
#da77af on white: 2.90:1
AA ✗ fail · AA-large ✗ · AAA ✗
Aa
#da77af on black: 7.24:1
AA ✓ pass · AA-large ✓ · AAA ✓
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red85.5%
Green46.7%
Blue68.6%
CMYK percentages
Cyan0.0%
Magenta45.4%
Yellow19.7%
Key (black)14.5%
Color previews
#da77af text on a black background
contrast 7.24:1
Card sample
#da77af text on a white background
contrast 2.90:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #da77af;
Background color
Panel with #da77af background
background-color: #da77af;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #da77af;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(218, 119, 175, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(218, 119, 175, 0.45);
Border & gradient
Gradient panel
border: 3px solid #da77af; background: linear-gradient(135deg, #da77af, #DA8177);