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#dc90af

a light, vivid magenta / pink · warm · closest name: Pale Violet Red

RGB
220, 144, 175
HSL
336°, 52%, 71%
CMYK
0, 35, 21, 14
Luminance
0.3826

At a glance

Every number on this page in one read: what #dc90af is made of, how bright it looks, and which way it leans.

Hex
#dc90af
Hue
336°
magenta / pink
Saturation
52%
vivid
Lightness
71%
light
Brightness
86%
HSV value
Perceived
68%
weighted brightness
Luminance
0.3826
WCAG relative
Temperature
Warm
30/100 cool
Color family
Magenta / pink
Tone
Vivid
Best ink
Black
8.65:1
Closest name
Pale Violet Red
ΔE2000 8.3
Where it sits
Hue336° of 360°
Saturation52%
Lightness71%
Temperature
Warm ← → Cool30% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#dc90af
RGBrgb(220, 144, 175)
HSLhsl(336, 52%, 71%)
CMYKcmyk(0%, 35%, 21%, 14%)
LABlab(68.2 33.0 -4.3)
LCHlch(68.2 33.3 352.6)
OKLCHoklch(0.739 0.099 353.7)
Decimal14454959
Display P3color(display-p3 0.863 0.565 0.686)

Copy-ready code

/* CSS */
color: #dc90af;
background-color: #dc90af;
/* Tailwind (arbitrary) */
class="text-[#dc90af] bg-[#dc90af]"
/* SCSS */
$brand: #dc90af;
/* SwiftUI */
Color(red: 0.863, green: 0.565, blue: 0.686)
/* Android */
Color.parseColor("#dc90af")
/* Flutter */
Color(0xFFDC90AF)
/* Python / OpenCV (BGR) */
(175, 144, 220)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #dc90af · 8.65:1
Use #000000AAA at every size.
Aa
White text · 2.43:1
AA fail · AA large fail · AAA fail
Aa
Black text · 8.65:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #dc90af as text scores 2.43:1 on white and 8.65:1 on black.

Accessibility — WCAG contrast

Aa
#dc90af on white: 2.43:1
AA ✗ fail · AA-large · AAA
Aa
#dc90af on black: 8.65:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #989EB0
deuteranopia · #ABABAD
tritanopia · #E78D9B

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #dc90af is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FAF4F7
#F6E9EF
#EDCFDB
#E4AAC2
#dc90af
#C95484
#BA3B6F
#9B315C
#7C274A
#5B2038
#391423
Base = 400Lightest = 50 · #FAF4F7Darkest = 950 · #391423
:root {
  --brand-50: #FAF4F7;
  --brand-100: #F6E9EF;
  --brand-200: #EDCFDB;
  --brand-300: #E4AAC2;
  --brand-400: #dc90af;
  --brand-500: #C95484;
  --brand-600: #BA3B6F;
  --brand-700: #9B315C;
  --brand-800: #7C274A;
  --brand-900: #5B2038;
  --brand-950: #391423;
  --brand: #dc90af;
  --brand-ink: #000000;
}

Colors that work with #dc90af

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F7
Tinted page background
Border#EBC1D2
Hairlines and dividers
Muted text#9B4B6B
Captions on the surface
Accent#2D9F54
Second voice, not a rival
Dark variant#611F3A
Hover, pressed, headers
Light variant#F9ECF1
Selected rows, tints
Dark surface#24141B
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #dc90af

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#90DCBD
Analogous left#DC90D5
Analogous right#DC9790
Split-complement 1#90DC97
Split-complement 2#90D5DC
Triadic 1#AFDC90
Triadic 2#90AFDC
Tetradic#D5DC90

RGB percentages

Red86.3%
Green56.5%
Blue68.6%

CMYK percentages

Cyan0.0%
Magenta34.5%
Yellow20.5%
Key (black)13.7%

Color previews

#dc90af text on a black background

contrast 8.65:1

Card sample

#dc90af text on a white background

contrast 2.43:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #dc90af;
Background color
Panel with #dc90af background
background-color: #dc90af;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #dc90af;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(220, 144, 175, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(220, 144, 175, 0.45);
Border & gradient
Gradient panel
border: 3px solid #dc90af;
background: linear-gradient(135deg, #dc90af, #DCA490);

Monochromatic scale

Palettes built from #dc90af

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#dc90af in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Converts to four-color process without much drama. Proof it anyway.

#dc90af, answered

What color is #dc90af?

#dc90af is a light vivid magenta / pink, closest to Pale Violet Red (ΔE2000 8.3). It sits at 336° on the hue wheel with 52% saturation and 71% lightness, which reads as warm.

What is the RGB value of #dc90af?

rgb(220, 144, 175) — 220 red, 144 green and 175 blue out of 255, or 86.3% / 56.5% / 68.6% by channel.

Is #dc90af a light or a dark color?

It is a mid-tone. Relative luminance is 0.3826 and perceived brightness is 68%, so black text on it reaches 8.65:1.

Should I use black or white text on #dc90af?

Black. It scores 8.65:1 against #dc90af, versus 2.43:1 for white — AAA at any size.

What is the complementary color of #dc90af?

#90DCBD sits directly opposite on the wheel. Softer options are the split-complements #90DC97 and #90D5DC, which give the same contrast with far less vibration.

What colors go well with #dc90af?

For interface work: #FAF4F7 as the surface, #EBC1D2 for borders, #9B4B6B for secondary text, #2D9F54 as an accent and #611F3A for hover and pressed states. For a palette, the analogous pair #DC90D5 and #DC9790 stays calm, while #90DCBD is the loudest partner.

What is #dc90af in CMYK for printing?

cmyk(0%, 35%, 21%, 14%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #dc90af warm or cool?

Warm — it scores 30 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #DC9093; nudged cooler, #DE8FCC.

Work with #dc90af in the Color Lab