#e73321
a balanced, electric red · warm · closest name: tomato
RGB
231, 51, 33
HSL
6°, 81%, 52%
CMYK
0, 78, 86, 9
Luminance
0.1947
Every format
| HEX | #e73321 |
| RGB | rgb(231, 51, 33) |
| HSL | hsl(6, 81%, 52%) |
| CMYK | cmyk(0%, 78%, 86%, 9%) |
| LAB | lab(51.2 66.6 53.0) |
| LCH | lch(51.2 85.1 38.5) |
| OKLCH | oklch(0.605 0.217 30.2) |
Copy-ready code
/* CSS */
color: #e73321;
background-color: #e73321;
/* Tailwind (arbitrary) */
class="text-[#e73321] bg-[#e73321]"
/* SCSS */
$brand: #e73321;
/* SwiftUI */
Color(red: 0.906, green: 0.200, blue: 0.129)
/* Android */
Color.parseColor("#e73321")Accessibility — WCAG contrast
Aa
#e73321 on white: 4.29:1
AA ✗ fail · AA-large ✓ · AAA ✗
Aa
#e73321 on black: 4.89:1
AA ✓ pass · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red90.6%
Green20.0%
Blue12.9%
CMYK percentages
Cyan0.0%
Magenta77.9%
Yellow85.7%
Key (black)9.4%
Color previews
#e73321 text on a black background
contrast 4.89:1
Card sample
#e73321 text on a white background
contrast 4.29:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #e73321;
Background color
Panel with #e73321 background
background-color: #e73321;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #e73321;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(231, 51, 33, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(231, 51, 33, 0.45);
Border & gradient
Gradient panel
border: 3px solid #e73321; background: linear-gradient(135deg, #e73321, #E7B721);