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#eb40d0

a balanced, electric magenta / pink · neutral · closest name: Magenta

RGB
235, 64, 208
HSL
310°, 81%, 59%
CMYK
0, 73, 12, 8
Luminance
0.2588

At a glance

Every number on this page in one read: what #eb40d0 is made of, how bright it looks, and which way it leans.

Hex
#eb40d0
Hue
310°
magenta / pink
Saturation
81%
electric
Lightness
59%
balanced
Brightness
92%
HSV value
Perceived
61%
weighted brightness
Luminance
0.2588
WCAG relative
Temperature
Neutral
45/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
6.18:1
Closest name
Magenta
ΔE2000 6.5
Where it sits
Hue310° of 360°
Saturation81%
Lightness59%
Temperature
Warm ← → Cool45% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#eb40d0
RGBrgb(235, 64, 208)
HSLhsl(310, 81%, 59%)
CMYKcmyk(0%, 73%, 12%, 8%)
LABlab(57.9 78.1 -38.5)
LCHlch(57.9 87.0 333.8)
OKLCHoklch(0.671 0.251 335.3)
Decimal15417552
Display P3color(display-p3 0.922 0.251 0.816)

Copy-ready code

/* CSS */
color: #eb40d0;
background-color: #eb40d0;
/* Tailwind (arbitrary) */
class="text-[#eb40d0] bg-[#eb40d0]"
/* SCSS */
$brand: #eb40d0;
/* SwiftUI */
Color(red: 0.922, green: 0.251, blue: 0.816)
/* Android */
Color.parseColor("#eb40d0")
/* Flutter */
Color(0xFFEB40D0)
/* Python / OpenCV (BGR) */
(208, 64, 235)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #eb40d0 · 6.18:1
Use #000000AA at every size, AAA for large text only.
Aa
White text · 3.40:1
AA fail · AA large pass · AAA fail
Aa
Black text · 6.18:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #eb40d0 as text scores 3.40:1 on white and 6.18:1 on black.

Accessibility — WCAG contrast

Aa
#eb40d0 on white: 3.40:1
AA ✗ fail · AA-large · AAA
Aa
#eb40d0 on black: 6.18:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #407BD4
deuteranopia · #7D94CC
tritanopia · #F74E84

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #eb40d0 is pinned to step 500; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FCF3FB
#F9E6F6
#F5C6EE
#F499E6
#EF67D9
#eb40d0
#DE17BE
#B9139E
#94107F
#6B105C
#430A3A
Base = 500Lightest = 50 · #FCF3FBDarkest = 950 · #430A3A
:root {
  --brand-50: #FCF3FB;
  --brand-100: #F9E6F6;
  --brand-200: #F5C6EE;
  --brand-300: #F499E6;
  --brand-400: #EF67D9;
  --brand-500: #eb40d0;
  --brand-600: #DE17BE;
  --brand-700: #B9139E;
  --brand-800: #94107F;
  --brand-900: #6B105C;
  --brand-950: #430A3A;
  --brand: #eb40d0;
  --brand-ink: #000000;
}

Colors that work with #eb40d0

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F9
Tinted page background
Border#EDC0E6
Hairlines and dividers
Muted text#9B4B8E
Captions on the surface
Accent#1FBC10
Second voice, not a rival
Dark variant#730C63
Hover, pressed, headers
Light variant#FDE8F9
Selected rows, tints
Dark surface#241422
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #eb40d0

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#40EB5B
Analogous left#B140EB
Analogous right#EB407A
Split-complement 1#7AEB40
Split-complement 2#40EBB1
Triadic 1#D0EB40
Triadic 2#40D0EB
Tetradic#EBB140

RGB percentages

Red92.2%
Green25.1%
Blue81.6%

CMYK percentages

Cyan0.0%
Magenta72.8%
Yellow11.5%
Key (black)7.8%

Color previews

#eb40d0 text on a black background

contrast 6.18:1

Card sample

#eb40d0 text on a white background

contrast 3.40:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #eb40d0;
Background color
Panel with #eb40d0 background
background-color: #eb40d0;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #eb40d0;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(235, 64, 208, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(235, 64, 208, 0.45);
Border & gradient
Gradient panel
border: 3px solid #eb40d0;
background: linear-gradient(135deg, #eb40d0, #EB405E);

Monochromatic scale

Palettes built from #eb40d0

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#eb40d0 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#eb40d0, answered

What color is #eb40d0?

#eb40d0 is a balanced electric magenta / pink, closest to Magenta (ΔE2000 6.5). It sits at 310° on the hue wheel with 81% saturation and 59% lightness, which reads as neutral.

What is the RGB value of #eb40d0?

rgb(235, 64, 208) — 235 red, 64 green and 208 blue out of 255, or 92.2% / 25.1% / 81.6% by channel.

Is #eb40d0 a light or a dark color?

It is a mid-tone. Relative luminance is 0.2588 and perceived brightness is 61%, so black text on it reaches 6.18:1.

Should I use black or white text on #eb40d0?

Black. It scores 6.18:1 against #eb40d0, versus 3.40:1 for white — AA at any size.

What is the complementary color of #eb40d0?

#40EB5B sits directly opposite on the wheel. Softer options are the split-complements #7AEB40 and #40EBB1, which give the same contrast with far less vibration.

What colors go well with #eb40d0?

For interface work: #FAF4F9 as the surface, #EDC0E6 for borders, #9B4B8E for secondary text, #1FBC10 as an accent and #730C63 for hover and pressed states. For a palette, the analogous pair #B140EB and #EB407A stays calm, while #40EB5B is the loudest partner.

What is #eb40d0 in CMYK for printing?

cmyk(0%, 73%, 12%, 8%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #eb40d0 warm or cool?

Neutral — it scores 45 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #EB4091; nudged cooler, #C93EED.

Work with #eb40d0 in the Color Lab