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#f39708

a balanced, electric orange · warm · closest name: Orange

RGB
243, 151, 8
HSL
37°, 94%, 49%
CMYK
0, 38, 97, 5
Luminance
0.4121

At a glance

Every number on this page in one read: what #f39708 is made of, how bright it looks, and which way it leans.

Hex
#f39708
Hue
37°
orange
Saturation
94%
electric
Lightness
49%
balanced
Brightness
95%
HSV value
Perceived
69%
weighted brightness
Luminance
0.4121
WCAG relative
Temperature
Warm
5/100 cool
Color family
Orange
Tone
Electric
Best ink
Black
9.24:1
Closest name
Orange
ΔE2000 4.2
Where it sits
Hue37° of 360°
Saturation94%
Lightness49%
Temperature
Warm ← → Cool5% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#f39708
RGBrgb(243, 151, 8)
HSLhsl(37, 94%, 49%)
CMYKcmyk(0%, 38%, 97%, 5%)
LABlab(70.3 26.3 74.2)
LCHlch(70.3 78.8 70.5)
OKLCHoklch(0.754 0.165 67.1)
Decimal15963912
Display P3color(display-p3 0.953 0.592 0.031)

Copy-ready code

/* CSS */
color: #f39708;
background-color: #f39708;
/* Tailwind (arbitrary) */
class="text-[#f39708] bg-[#f39708]"
/* SCSS */
$brand: #f39708;
/* SwiftUI */
Color(red: 0.953, green: 0.592, blue: 0.031)
/* Android */
Color.parseColor("#f39708")
/* Flutter */
Color(0xFFF39708)
/* Python / OpenCV (BGR) */
(8, 151, 243)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #f39708 · 9.24:1
Use #000000AAA at every size.
Aa
White text · 2.27:1
AA fail · AA large fail · AAA fail
Aa
Black text · 9.24:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #f39708 as text scores 2.27:1 on white and 9.24:1 on black.

Accessibility — WCAG contrast

Aa
#f39708 on white: 2.27:1
AA ✗ fail · AA-large · AAA
Aa
#f39708 on black: 9.24:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #B59F00
deuteranopia · #CBB510
tritanopia · #FF8181

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #f39708 is pinned to step 600; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF9F2
#FBF2E4
#FAE4C2
#FBD292
#FABC5C
#F8A626
#f39708
#C57B07
#9E6205
#724908
#472D05
Base = 600Lightest = 50 · #FDF9F2Darkest = 950 · #472D05
:root {
  --brand-50: #FDF9F2;
  --brand-100: #FBF2E4;
  --brand-200: #FAE4C2;
  --brand-300: #FBD292;
  --brand-400: #FABC5C;
  --brand-500: #F8A626;
  --brand-600: #f39708;
  --brand-700: #C57B07;
  --brand-800: #9E6205;
  --brand-900: #724908;
  --brand-950: #472D05;
  --brand: #f39708;
  --brand-ink: #000000;
}

Colors that work with #f39708

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF8F4
Tinted page background
Border#EDDBC0
Hairlines and dividers
Muted text#9B7B4B
Captions on the surface
Accent#0282CA
Second voice, not a rival
Dark variant#7B4D04
Hover, pressed, headers
Light variant#FEF5E6
Selected rows, tints
Dark surface#241E14
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #f39708

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#0864F3
Analogous left#F32108
Analogous right#D9F308
Split-complement 1#08D9F3
Split-complement 2#2108F3
Triadic 1#08F397
Triadic 2#9708F3
Tetradic#08F321

RGB percentages

Red95.3%
Green59.2%
Blue3.1%

CMYK percentages

Cyan0.0%
Magenta37.9%
Yellow96.7%
Key (black)4.7%

Color previews

#f39708 text on a black background

contrast 9.24:1

Card sample

#f39708 text on a white background

contrast 2.27:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #f39708;
Background color
Panel with #f39708 background
background-color: #f39708;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #f39708;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(243, 151, 8, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(243, 151, 8, 0.45);
Border & gradient
Gradient panel
border: 3px solid #f39708;
background: linear-gradient(135deg, #f39708, #B2F308);

Monochromatic scale

Palettes built from #f39708

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#f39708 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
E-commerceFood deliveryLogisticsCreator tools
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#f39708, answered

What color is #f39708?

#f39708 is a balanced electric orange, closest to Orange (ΔE2000 4.2). It sits at 37° on the hue wheel with 94% saturation and 49% lightness, which reads as warm.

What is the RGB value of #f39708?

rgb(243, 151, 8) — 243 red, 151 green and 8 blue out of 255, or 95.3% / 59.2% / 3.1% by channel.

Is #f39708 a light or a dark color?

It is a mid-tone. Relative luminance is 0.4121 and perceived brightness is 69%, so black text on it reaches 9.24:1.

Should I use black or white text on #f39708?

Black. It scores 9.24:1 against #f39708, versus 2.27:1 for white — AAA at any size.

What is the complementary color of #f39708?

#0864F3 sits directly opposite on the wheel. Softer options are the split-complements #08D9F3 and #2108F3, which give the same contrast with far less vibration.

What colors go well with #f39708?

For interface work: #FAF8F4 as the surface, #EDDBC0 for borders, #9B7B4B for secondary text, #0282CA as an accent and #7B4D04 for hover and pressed states. For a palette, the analogous pair #F32108 and #D9F308 stays calm, while #0864F3 is the loudest partner.

What is #f39708 in CMYK for printing?

cmyk(0%, 38%, 97%, 5%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #f39708 warm or cool?

Warm — it scores 5 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #F88E1D; nudged cooler, #F5EF06.

Work with #f39708 in the Color Lab