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#fd028f

a balanced, electric magenta / pink · warm · “Deep Pink”

RGB
253, 2, 143
HSL
326°, 98%, 50%
CMYK
0, 99, 44, 1
Luminance
0.2291

At a glance

Every number on this page in one read: what #fd028f is made of, how bright it looks, and which way it leans.

Hex
#fd028f
Hue
326°
magenta / pink
Saturation
98%
electric
Lightness
50%
balanced
Brightness
99%
HSV value
Perceived
57%
weighted brightness
Luminance
0.2291
WCAG relative
Temperature
Warm
35/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
5.58:1
Closest name
Deep Pink
ΔE2000 1
Where it sits
Hue326° of 360°
Saturation98%
Lightness50%
Temperature
Warm ← → Cool35% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#fd028f
RGBrgb(253, 2, 143)
HSLhsl(326, 98%, 50%)
CMYKcmyk(0%, 99%, 44%, 1%)
LABlab(55.0 85.1 -4.8)
LCHlch(55.0 85.3 356.8)
OKLCHoklch(0.647 0.263 357.5)
Decimal16581263
Display P3color(display-p3 0.992 0.008 0.561)

Copy-ready code

/* CSS */
color: #fd028f;
background-color: #fd028f;
/* Tailwind (arbitrary) */
class="text-[#fd028f] bg-[#fd028f]"
/* SCSS */
$brand: #fd028f;
/* SwiftUI */
Color(red: 0.992, green: 0.008, blue: 0.561)
/* Android */
Color.parseColor("#fd028f")
/* Flutter */
Color(0xFFFD028F)
/* Python / OpenCV (BGR) */
(143, 2, 253)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #fd028f · 5.58:1
Use #000000AA at every size, AAA for large text only.
Aa
White text · 3.76:1
AA fail · AA large pass · AAA fail
Aa
Black text · 5.58:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #fd028f as text scores 3.76:1 on white and 5.58:1 on black.

Accessibility — WCAG contrast

Aa
#fd028f on white: 3.76:1
AA ✗ fail · AA-large · AAA
Aa
#fd028f on black: 5.58:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #566991
deuteranopia · #95928A
tritanopia · #FF0054

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #fd028f is pinned to step 600; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FEF1F8
#FCE3F1
#FBC1E1
#FE90CE
#FE58B5
#FD209C
#fd028f
#CA0272
#A2015C
#750644
#49042B
Base = 600Lightest = 50 · #FEF1F8Darkest = 950 · #49042B
:root {
  --brand-50: #FEF1F8;
  --brand-100: #FCE3F1;
  --brand-200: #FBC1E1;
  --brand-300: #FE90CE;
  --brand-400: #FE58B5;
  --brand-500: #FD209C;
  --brand-600: #fd028f;
  --brand-700: #CA0272;
  --brand-800: #A2015C;
  --brand-900: #750644;
  --brand-950: #49042B;
  --brand: #fd028f;
  --brand-ink: #000000;
}

Colors that work with #fd028f

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F8
Tinted page background
Border#EDC0D9
Hairlines and dividers
Muted text#9B4B78
Captions on the surface
Accent#00CC26
Second voice, not a rival
Dark variant#7E0147
Hover, pressed, headers
Light variant#FFE6F4
Selected rows, tints
Dark surface#24141D
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #fd028f

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#02FD70
Analogous left#ED02FD
Analogous right#FD0212
Split-complement 1#12FD02
Split-complement 2#02FDED
Triadic 1#8FFD02
Triadic 2#028FFD
Tetradic#FDED02

RGB percentages

Red99.2%
Green0.8%
Blue56.1%

CMYK percentages

Cyan0.0%
Magenta99.2%
Yellow43.5%
Key (black)0.8%

Color previews

#fd028f text on a black background

contrast 5.58:1

Card sample

#fd028f text on a white background

contrast 3.76:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #fd028f;
Background color
Panel with #fd028f background
background-color: #fd028f;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #fd028f;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(253, 2, 143, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(253, 2, 143, 0.45);
Border & gradient
Gradient panel
border: 3px solid #fd028f;
background: linear-gradient(135deg, #fd028f, #FD1C02);

Monochromatic scale

Palettes built from #fd028f

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#fd028f in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#fd028f, answered

What color is #fd028f?

#fd028f is a balanced electric magenta / pink — the CSS keyword Deep Pink. It sits at 326° on the hue wheel with 98% saturation and 50% lightness, which reads as warm.

What is the RGB value of #fd028f?

rgb(253, 2, 143) — 253 red, 2 green and 143 blue out of 255, or 99.2% / 0.8% / 56.1% by channel.

Is #fd028f a light or a dark color?

It is a mid-tone. Relative luminance is 0.2291 and perceived brightness is 57%, so black text on it reaches 5.58:1.

Should I use black or white text on #fd028f?

Black. It scores 5.58:1 against #fd028f, versus 3.76:1 for white — AA at any size.

What is the complementary color of #fd028f?

#02FD70 sits directly opposite on the wheel. Softer options are the split-complements #12FD02 and #02FDED, which give the same contrast with far less vibration.

What colors go well with #fd028f?

For interface work: #FAF4F8 as the surface, #EDC0D9 for borders, #9B4B78 for secondary text, #00CC26 as an accent and #7E0147 for hover and pressed states. For a palette, the analogous pair #ED02FD and #FD0212 stays calm, while #02FD70 is the loudest partner.

What is #fd028f in CMYK for printing?

cmyk(0%, 99%, 44%, 1%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #fd028f warm or cool?

Warm — it scores 35 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FD0233; nudged cooler, #FF00ED.

Work with #fd028f in the Color Lab