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#fd18a7

a balanced, electric magenta / pink · warm · closest name: Deep Pink

RGB
253, 24, 167
HSL
323°, 98%, 54%
CMYK
0, 91, 34, 1
Luminance
0.2433

At a glance

Every number on this page in one read: what #fd18a7 is made of, how bright it looks, and which way it leans.

Hex
#fd18a7
Hue
323°
magenta / pink
Saturation
98%
electric
Lightness
54%
balanced
Brightness
99%
HSV value
Perceived
59%
weighted brightness
Luminance
0.2433
WCAG relative
Temperature
Warm
38/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
5.87:1
Closest name
Deep Pink
ΔE2000 3.9
Where it sits
Hue323° of 360°
Saturation98%
Lightness54%
Temperature
Warm ← → Cool38% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#fd18a7
RGBrgb(253, 24, 167)
HSLhsl(323, 98%, 54%)
CMYKcmyk(0%, 91%, 34%, 1%)
LABlab(56.4 85.5 -16.9)
LCHlch(56.4 87.1 348.9)
OKLCHoklch(0.660 0.267 350.5)
Decimal16586919
Display P3color(display-p3 0.992 0.094 0.655)

Copy-ready code

/* CSS */
color: #fd18a7;
background-color: #fd18a7;
/* Tailwind (arbitrary) */
class="text-[#fd18a7] bg-[#fd18a7]"
/* SCSS */
$brand: #fd18a7;
/* SwiftUI */
Color(red: 0.992, green: 0.094, blue: 0.655)
/* Android */
Color.parseColor("#fd18a7")
/* Flutter */
Color(0xFFFD18A7)
/* Python / OpenCV (BGR) */
(167, 24, 253)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #fd18a7 · 5.87:1
Use #000000AA at every size, AAA for large text only.
Aa
White text · 3.58:1
AA fail · AA large pass · AAA fail
Aa
Black text · 5.87:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #fd18a7 as text scores 3.58:1 on white and 5.87:1 on black.

Accessibility — WCAG contrast

Aa
#fd18a7 on white: 3.58:1
AA ✗ fail · AA-large · AAA
Aa
#fd18a7 on black: 5.87:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #506FAA
deuteranopia · #9095A2
tritanopia · #FF0064

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #fd18a7 is pinned to step 500; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF1F9
#FCE3F3
#FBC1E5
#FE90D5
#FE58C0
#fd18a7
#F30298
#CA027F
#A20166
#75064B
#49042F
Base = 500Lightest = 50 · #FDF1F9Darkest = 950 · #49042F
:root {
  --brand-50: #FDF1F9;
  --brand-100: #FCE3F3;
  --brand-200: #FBC1E5;
  --brand-300: #FE90D5;
  --brand-400: #FE58C0;
  --brand-500: #fd18a7;
  --brand-600: #F30298;
  --brand-700: #CA027F;
  --brand-800: #A20166;
  --brand-900: #75064B;
  --brand-950: #49042F;
  --brand: #fd18a7;
  --brand-ink: #000000;
}

Colors that work with #fd18a7

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F8
Tinted page background
Border#EDC0DC
Hairlines and dividers
Muted text#9B4B7D
Captions on the surface
Accent#00CC1A
Second voice, not a rival
Dark variant#7E014F
Hover, pressed, headers
Light variant#FFE6F5
Selected rows, tints
Dark surface#24141E
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #fd18a7

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#18FD6E
Analogous left#E018FD
Analogous right#FD1835
Split-complement 1#35FD18
Split-complement 2#18FDE0
Triadic 1#A7FD18
Triadic 2#18A7FD
Tetradic#FDE018

RGB percentages

Red99.2%
Green9.4%
Blue65.5%

CMYK percentages

Cyan0.0%
Magenta90.5%
Yellow34.0%
Key (black)0.8%

Color previews

#fd18a7 text on a black background

contrast 5.87:1

Card sample

#fd18a7 text on a white background

contrast 3.58:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #fd18a7;
Background color
Panel with #fd18a7 background
background-color: #fd18a7;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #fd18a7;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(253, 24, 167, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(253, 24, 167, 0.45);
Border & gradient
Gradient panel
border: 3px solid #fd18a7;
background: linear-gradient(135deg, #fd18a7, #FD2118);

Monochromatic scale

Palettes built from #fd18a7

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#fd18a7 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#fd18a7, answered

What color is #fd18a7?

#fd18a7 is a balanced electric magenta / pink, closest to Deep Pink (ΔE2000 3.9). It sits at 323° on the hue wheel with 98% saturation and 54% lightness, which reads as warm.

What is the RGB value of #fd18a7?

rgb(253, 24, 167) — 253 red, 24 green and 167 blue out of 255, or 99.2% / 9.4% / 65.5% by channel.

Is #fd18a7 a light or a dark color?

It is a mid-tone. Relative luminance is 0.2433 and perceived brightness is 59%, so black text on it reaches 5.87:1.

Should I use black or white text on #fd18a7?

Black. It scores 5.87:1 against #fd18a7, versus 3.58:1 for white — AA at any size.

What is the complementary color of #fd18a7?

#18FD6E sits directly opposite on the wheel. Softer options are the split-complements #35FD18 and #18FDE0, which give the same contrast with far less vibration.

What colors go well with #fd18a7?

For interface work: #FAF4F8 as the surface, #EDC0DC for borders, #9B4B7D for secondary text, #00CC1A as an accent and #7E014F for hover and pressed states. For a palette, the analogous pair #E018FD and #FD1835 stays calm, while #18FD6E is the loudest partner.

What is #fd18a7 in CMYK for printing?

cmyk(0%, 91%, 34%, 1%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #fd18a7 warm or cool?

Warm — it scores 38 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FD1853; nudged cooler, #FF16FD.

Work with #fd18a7 in the Color Lab