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#fd554a

a balanced, electric red · warm · closest name: Tomato

RGB
253, 85, 74
HSL
4°, 98%, 64%
CMYK
0, 66, 71, 1
Luminance
0.2787

At a glance

Every number on this page in one read: what #fd554a is made of, how bright it looks, and which way it leans.

Hex
#fd554a
Hue
red
Saturation
98%
electric
Lightness
64%
balanced
Brightness
99%
HSV value
Perceived
61%
weighted brightness
Luminance
0.2787
WCAG relative
Temperature
Warm
15/100 cool
Color family
Red
Tone
Electric
Best ink
Black
6.57:1
Closest name
Tomato
ΔE2000 4.2
Where it sits
Hue4° of 360°
Saturation98%
Lightness64%
Temperature
Warm ← → Cool15% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#fd554a
RGBrgb(253, 85, 74)
HSLhsl(4, 98%, 64%)
CMYKcmyk(0%, 66%, 71%, 1%)
LABlab(59.8 63.0 42.0)
LCHlch(59.8 75.8 33.7)
OKLCHoklch(0.677 0.206 27.7)
Decimal16602442
Display P3color(display-p3 0.992 0.333 0.290)

Copy-ready code

/* CSS */
color: #fd554a;
background-color: #fd554a;
/* Tailwind (arbitrary) */
class="text-[#fd554a] bg-[#fd554a]"
/* SCSS */
$brand: #fd554a;
/* SwiftUI */
Color(red: 0.992, green: 0.333, blue: 0.290)
/* Android */
Color.parseColor("#fd554a")
/* Flutter */
Color(0xFFFD554A)
/* Python / OpenCV (BGR) */
(74, 85, 253)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #fd554a · 6.57:1
Use #000000AA at every size, AAA for large text only.
Aa
White text · 3.19:1
AA fail · AA large pass · AAA fail
Aa
Black text · 6.57:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #fd554a as text scores 3.19:1 on white and 6.57:1 on black.

Accessibility — WCAG contrast

Aa
#fd554a on white: 3.19:1
AA ✗ fail · AA-large · AAA
Aa
#fd554a on black: 6.57:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #847947
deuteranopia · #AE9D44
tritanopia · #FF2454

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #fd554a is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF2F1
#FCE5E3
#FBC4C1
#FE9790
#fd554a
#FD2F21
#F21103
#CA0F02
#A10C02
#740D06
#490804
Base = 400Lightest = 50 · #FDF2F1Darkest = 950 · #490804
:root {
  --brand-50: #FDF2F1;
  --brand-100: #FCE5E3;
  --brand-200: #FBC4C1;
  --brand-300: #FE9790;
  --brand-400: #fd554a;
  --brand-500: #FD2F21;
  --brand-600: #F21103;
  --brand-700: #CA0F02;
  --brand-800: #A10C02;
  --brand-900: #740D06;
  --brand-950: #490804;
  --brand: #fd554a;
  --brand-ink: #000000;
}

Colors that work with #fd554a

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF5F4
Tinted page background
Border#EDC3C0
Hairlines and dividers
Muted text#9B504B
Captions on the surface
Accent#00CCA6
Second voice, not a rival
Dark variant#7E0901
Hover, pressed, headers
Light variant#FFE7E6
Selected rows, tints
Dark surface#241514
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #fd554a

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#4AF2FD
Analogous left#FD4A98
Analogous right#FDAE4A
Split-complement 1#4AFDAE
Split-complement 2#4A98FD
Triadic 1#4AFD55
Triadic 2#554AFD
Tetradic#98FD4A

RGB percentages

Red99.2%
Green33.3%
Blue29.0%

CMYK percentages

Cyan0.0%
Magenta66.4%
Yellow70.8%
Key (black)0.8%

Color previews

#fd554a text on a black background

contrast 6.57:1

Card sample

#fd554a text on a white background

contrast 3.19:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #fd554a;
Background color
Panel with #fd554a background
background-color: #fd554a;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #fd554a;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(253, 85, 74, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(253, 85, 74, 0.45);
Border & gradient
Gradient panel
border: 3px solid #fd554a;
background: linear-gradient(135deg, #fd554a, #FDCC4A);

Monochromatic scale

Palettes built from #fd554a

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#fd554a in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#fd554a, answered

What color is #fd554a?

#fd554a is a balanced electric red, closest to Tomato (ΔE2000 4.2). It sits at 4° on the hue wheel with 98% saturation and 64% lightness, which reads as warm.

What is the RGB value of #fd554a?

rgb(253, 85, 74) — 253 red, 85 green and 74 blue out of 255, or 99.2% / 33.3% / 29% by channel.

Is #fd554a a light or a dark color?

It is a mid-tone. Relative luminance is 0.2787 and perceived brightness is 61%, so black text on it reaches 6.57:1.

Should I use black or white text on #fd554a?

Black. It scores 6.57:1 against #fd554a, versus 3.19:1 for white — AA at any size.

What is the complementary color of #fd554a?

#4AF2FD sits directly opposite on the wheel. Softer options are the split-complements #4AFDAE and #4A98FD, which give the same contrast with far less vibration.

What colors go well with #fd554a?

For interface work: #FAF5F4 as the surface, #EDC3C0 for borders, #9B504B for secondary text, #00CCA6 as an accent and #7E0901 for hover and pressed states. For a palette, the analogous pair #FD4A98 and #FDAE4A stays calm, while #4AF2FD is the loudest partner.

What is #fd554a in CMYK for printing?

cmyk(0%, 66%, 71%, 1%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #fd554a warm or cool?

Warm — it scores 15 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FD7A4A; nudged cooler, #FF4880.

Work with #fd554a in the Color Lab