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#fd65b0

a light, electric magenta / pink · warm · “Hot Pink”

RGB
253, 101, 176
HSL
330°, 97%, 69%
CMYK
0, 60, 30, 1
Luminance
0.3332

At a glance

Every number on this page in one read: what #fd65b0 is made of, how bright it looks, and which way it leans.

Hex
#fd65b0
Hue
330°
magenta / pink
Saturation
97%
electric
Lightness
69%
light
Brightness
99%
HSV value
Perceived
66%
weighted brightness
Luminance
0.3332
WCAG relative
Temperature
Warm
33/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
7.66:1
Closest name
Hot Pink
ΔE2000 0.9
Where it sits
Hue330° of 360°
Saturation97%
Lightness69%
Temperature
Warm ← → Cool33% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#fd65b0
RGBrgb(253, 101, 176)
HSLhsl(330, 97%, 69%)
CMYKcmyk(0%, 60%, 30%, 1%)
LABlab(64.4 64.9 -10.0)
LCHlch(64.4 65.6 351.3)
OKLCHoklch(0.719 0.199 352.6)
Decimal16606640
Display P3color(display-p3 0.992 0.396 0.690)

Copy-ready code

/* CSS */
color: #fd65b0;
background-color: #fd65b0;
/* Tailwind (arbitrary) */
class="text-[#fd65b0] bg-[#fd65b0]"
/* SCSS */
$brand: #fd65b0;
/* SwiftUI */
Color(red: 0.992, green: 0.396, blue: 0.690)
/* Android */
Color.parseColor("#fd65b0")
/* Flutter */
Color(0xFFFD65B0)
/* Python / OpenCV (BGR) */
(176, 101, 253)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #fd65b0 · 7.66:1
Use #000000AAA at every size.
Aa
White text · 2.74:1
AA fail · AA large fail · AAA fail
Aa
Black text · 7.66:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #fd65b0 as text scores 2.74:1 on white and 7.66:1 on black.

Accessibility — WCAG contrast

Aa
#fd65b0 on white: 2.74:1
AA ✗ fail · AA-large · AAA
Aa
#fd65b0 on black: 7.66:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #7B8BB2
deuteranopia · #A5A6AC
tritanopia · #FF5C83

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #fd65b0 is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF1F7
#FCE4F0
#FBC1DD
#FE90C6
#fd65b0
#FC228D
#F20379
#C90365
#A10251
#74063C
#490426
Base = 400Lightest = 50 · #FDF1F7Darkest = 950 · #490426
:root {
  --brand-50: #FDF1F7;
  --brand-100: #FCE4F0;
  --brand-200: #FBC1DD;
  --brand-300: #FE90C6;
  --brand-400: #fd65b0;
  --brand-500: #FC228D;
  --brand-600: #F20379;
  --brand-700: #C90365;
  --brand-800: #A10251;
  --brand-900: #74063C;
  --brand-950: #490426;
  --brand: #fd65b0;
  --brand-ink: #000000;
}

Colors that work with #fd65b0

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F7
Tinted page background
Border#EDC0D6
Hairlines and dividers
Muted text#9B4B72
Captions on the surface
Accent#00CC34
Second voice, not a rival
Dark variant#7E023F
Hover, pressed, headers
Light variant#FFE6F2
Selected rows, tints
Dark surface#24141C
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #fd65b0

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#65FDB2
Analogous left#FD65FC
Analogous right#FD6665
Split-complement 1#65FD66
Split-complement 2#65FCFD
Triadic 1#B0FD65
Triadic 2#65B0FD
Tetradic#FCFD65

RGB percentages

Red99.2%
Green39.6%
Blue69.0%

CMYK percentages

Cyan0.0%
Magenta60.1%
Yellow30.4%
Key (black)0.8%

Color previews

#fd65b0 text on a black background

contrast 7.66:1

Card sample

#fd65b0 text on a white background

contrast 2.74:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #fd65b0;
Background color
Panel with #fd65b0 background
background-color: #fd65b0;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #fd65b0;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(253, 101, 176, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(253, 101, 176, 0.45);
Border & gradient
Gradient panel
border: 3px solid #fd65b0;
background: linear-gradient(135deg, #fd65b0, #FD7F65);

Monochromatic scale

Palettes built from #fd65b0

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#fd65b0 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#fd65b0, answered

What color is #fd65b0?

#fd65b0 is a light electric magenta / pink — the CSS keyword Hot Pink. It sits at 330° on the hue wheel with 97% saturation and 69% lightness, which reads as warm.

What is the RGB value of #fd65b0?

rgb(253, 101, 176) — 253 red, 101 green and 176 blue out of 255, or 99.2% / 39.6% / 69% by channel.

Is #fd65b0 a light or a dark color?

It is a mid-tone. Relative luminance is 0.3332 and perceived brightness is 66%, so black text on it reaches 7.66:1.

Should I use black or white text on #fd65b0?

Black. It scores 7.66:1 against #fd65b0, versus 2.74:1 for white — AAA at any size.

What is the complementary color of #fd65b0?

#65FDB2 sits directly opposite on the wheel. Softer options are the split-complements #65FD66 and #65FCFD, which give the same contrast with far less vibration.

What colors go well with #fd65b0?

For interface work: #FAF4F7 as the surface, #EDC0D6 for borders, #9B4B72 for secondary text, #00CC34 as an accent and #7E023F for hover and pressed states. For a palette, the analogous pair #FD65FC and #FD6665 stays calm, while #65FDB2 is the loudest partner.

What is #fd65b0 in CMYK for printing?

cmyk(0%, 60%, 30%, 1%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #fd65b0 warm or cool?

Warm — it scores 33 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FD6578; nudged cooler, #FF63E9.

Work with #fd65b0 in the Color Lab