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#fd734f

a light, electric red · warm · closest name: Tomato

RGB
253, 115, 79
HSL
12°, 98%, 65%
CMYK
0, 55, 69, 1
Luminance
0.3371

At a glance

Every number on this page in one read: what #fd734f is made of, how bright it looks, and which way it leans.

Hex
#fd734f
Hue
12°
red
Saturation
98%
electric
Lightness
65%
light
Brightness
99%
HSV value
Perceived
65%
weighted brightness
Luminance
0.3371
WCAG relative
Temperature
Warm
10/100 cool
Color family
Red
Tone
Electric
Best ink
Black
7.74:1
Closest name
Tomato
ΔE2000 3.4
Where it sits
Hue12° of 360°
Saturation98%
Lightness65%
Temperature
Warm ← → Cool10% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#fd734f
RGBrgb(253, 115, 79)
HSLhsl(12, 98%, 65%)
CMYKcmyk(0%, 55%, 69%, 1%)
LABlab(64.7 50.3 45.0)
LCHlch(64.7 67.5 41.8)
OKLCHoklch(0.715 0.177 35.7)
Decimal16610127
Display P3color(display-p3 0.992 0.451 0.310)

Copy-ready code

/* CSS */
color: #fd734f;
background-color: #fd734f;
/* Tailwind (arbitrary) */
class="text-[#fd734f] bg-[#fd734f]"
/* SCSS */
$brand: #fd734f;
/* SwiftUI */
Color(red: 0.992, green: 0.451, blue: 0.310)
/* Android */
Color.parseColor("#fd734f")
/* Flutter */
Color(0xFFFD734F)
/* Python / OpenCV (BGR) */
(79, 115, 253)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #fd734f · 7.74:1
Use #000000AAA at every size.
Aa
White text · 2.71:1
AA fail · AA large fail · AAA fail
Aa
Black text · 7.74:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #fd734f as text scores 2.71:1 on white and 7.74:1 on black.

Accessibility — WCAG contrast

Aa
#fd734f on white: 2.71:1
AA ✗ fail · AA-large · AAA
Aa
#fd734f on black: 7.74:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #988A4B
deuteranopia · #BAA84C
tritanopia · #FF566B

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #fd734f is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF4F1
#FCE9E3
#FBCDC1
#FEA790
#fd734f
#FD4E21
#F23403
#CA2B02
#A12302
#741D06
#491204
Base = 400Lightest = 50 · #FDF4F1Darkest = 950 · #491204
:root {
  --brand-50: #FDF4F1;
  --brand-100: #FCE9E3;
  --brand-200: #FBCDC1;
  --brand-300: #FEA790;
  --brand-400: #fd734f;
  --brand-500: #FD4E21;
  --brand-600: #F23403;
  --brand-700: #CA2B02;
  --brand-800: #A12302;
  --brand-900: #741D06;
  --brand-950: #491204;
  --brand: #fd734f;
  --brand-ink: #000000;
}

Colors that work with #fd734f

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF6F4
Tinted page background
Border#EDC9C0
Hairlines and dividers
Muted text#9B5B4B
Captions on the surface
Accent#00CCC3
Second voice, not a rival
Dark variant#7E1B01
Hover, pressed, headers
Light variant#FFEBE6
Selected rows, tints
Dark surface#241714
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #fd734f

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#4FD9FD
Analogous left#FD4F82
Analogous right#FDCA4F
Split-complement 1#4FFDCA
Split-complement 2#4F82FD
Triadic 1#4FFD73
Triadic 2#734FFD
Tetradic#82FD4F

RGB percentages

Red99.2%
Green45.1%
Blue31.0%

CMYK percentages

Cyan0.0%
Magenta54.5%
Yellow68.8%
Key (black)0.8%

Color previews

#fd734f text on a black background

contrast 7.74:1

Card sample

#fd734f text on a white background

contrast 2.71:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #fd734f;
Background color
Panel with #fd734f background
background-color: #fd734f;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #fd734f;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(253, 115, 79, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(253, 115, 79, 0.45);
Border & gradient
Gradient panel
border: 3px solid #fd734f;
background: linear-gradient(135deg, #fd734f, #FDE74F);

Monochromatic scale

Palettes built from #fd734f

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#fd734f in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#fd734f, answered

What color is #fd734f?

#fd734f is a light electric red, closest to Tomato (ΔE2000 3.4). It sits at 12° on the hue wheel with 98% saturation and 65% lightness, which reads as warm.

What is the RGB value of #fd734f?

rgb(253, 115, 79) — 253 red, 115 green and 79 blue out of 255, or 99.2% / 45.1% / 31% by channel.

Is #fd734f a light or a dark color?

It is a mid-tone. Relative luminance is 0.3371 and perceived brightness is 65%, so black text on it reaches 7.74:1.

Should I use black or white text on #fd734f?

Black. It scores 7.74:1 against #fd734f, versus 2.71:1 for white — AAA at any size.

What is the complementary color of #fd734f?

#4FD9FD sits directly opposite on the wheel. Softer options are the split-complements #4FFDCA and #4F82FD, which give the same contrast with far less vibration.

What colors go well with #fd734f?

For interface work: #FAF6F4 as the surface, #EDC9C0 for borders, #9B5B4B for secondary text, #00CCC3 as an accent and #7E1B01 for hover and pressed states. For a palette, the analogous pair #FD4F82 and #FDCA4F stays calm, while #4FD9FD is the loudest partner.

What is #fd734f in CMYK for printing?

cmyk(0%, 55%, 69%, 1%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #fd734f warm or cool?

Warm — it scores 10 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FD894F; nudged cooler, #FF4D6A.

Work with #fd734f in the Color Lab