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#fd99ae

a light, electric red · warm · closest name: Light Pink

RGB
253, 153, 174
HSL
347°, 96%, 80%
CMYK
0, 40, 31, 1
Luminance
0.4672

At a glance

Every number on this page in one read: what #fd99ae is made of, how bright it looks, and which way it leans.

Hex
#fd99ae
Hue
347°
red
Saturation
96%
electric
Lightness
80%
light
Brightness
99%
HSV value
Perceived
75%
weighted brightness
Luminance
0.4672
WCAG relative
Temperature
Warm
24/100 cool
Color family
Red
Tone
Electric
Best ink
Black
10.34:1
Closest name
Light Pink
ΔE2000 6.9
Where it sits
Hue347° of 360°
Saturation96%
Lightness80%
Temperature
Warm ← → Cool24% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#fd99ae
RGBrgb(253, 153, 174)
HSLhsl(347, 96%, 80%)
CMYKcmyk(0%, 40%, 31%, 1%)
LABlab(74.0 39.8 5.2)
LCHlch(74.0 40.2 7.5)
OKLCHoklch(0.791 0.122 6.7)
Decimal16619950
Display P3color(display-p3 0.992 0.600 0.682)

Copy-ready code

/* CSS */
color: #fd99ae;
background-color: #fd99ae;
/* Tailwind (arbitrary) */
class="text-[#fd99ae] bg-[#fd99ae]"
/* SCSS */
$brand: #fd99ae;
/* SwiftUI */
Color(red: 0.992, green: 0.600, blue: 0.682)
/* Android */
Color.parseColor("#fd99ae")
/* Flutter */
Color(0xFFFD99AE)
/* Python / OpenCV (BGR) */
(174, 153, 253)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #fd99ae · 10.34:1
Use #000000AAA at every size.
Aa
White text · 2.03:1
AA fail · AA large fail · AAA fail
Aa
Black text · 10.34:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #fd99ae as text scores 2.03:1 on white and 10.34:1 on black.

Accessibility — WCAG contrast

Aa
#fd99ae on white: 2.03:1
AA ✗ fail · AA-large · AAA
Aa
#fd99ae on black: 10.34:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #A9ABAF
deuteranopia · #C2BDAC
tritanopia · #FF91A0

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #fd99ae is pinned to step 300; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF1F4
#FCE4E9
#FAC1CD
#fd99ae
#FC5A7C
#FB2350
#F00536
#C8042D
#A00324
#73071E
#480413
Base = 300Lightest = 50 · #FDF1F4Darkest = 950 · #480413
:root {
  --brand-50: #FDF1F4;
  --brand-100: #FCE4E9;
  --brand-200: #FAC1CD;
  --brand-300: #fd99ae;
  --brand-400: #FC5A7C;
  --brand-500: #FB2350;
  --brand-600: #F00536;
  --brand-700: #C8042D;
  --brand-800: #A00324;
  --brand-900: #73071E;
  --brand-950: #480413;
  --brand: #fd99ae;
  --brand-ink: #000000;
}

Colors that work with #fd99ae

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F6
Tinted page background
Border#EDC0C9
Hairlines and dividers
Muted text#9B4B5B
Captions on the surface
Accent#00CC6E
Second voice, not a rival
Dark variant#7D021C
Hover, pressed, headers
Light variant#FFE6EB
Selected rows, tints
Dark surface#241417
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #fd99ae

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#99FDE8
Analogous left#FD99E0
Analogous right#FDB699
Split-complement 1#99FDB6
Split-complement 2#99E0FD
Triadic 1#AEFD99
Triadic 2#99AEFD
Tetradic#E0FD99

RGB percentages

Red99.2%
Green60.0%
Blue68.2%

CMYK percentages

Cyan0.0%
Magenta39.5%
Yellow31.2%
Key (black)0.8%

Color previews

#fd99ae text on a black background

contrast 10.34:1

Card sample

#fd99ae text on a white background

contrast 2.03:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #fd99ae;
Background color
Panel with #fd99ae background
background-color: #fd99ae;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #fd99ae;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(253, 153, 174, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(253, 153, 174, 0.45);
Border & gradient
Gradient panel
border: 3px solid #fd99ae;
background: linear-gradient(135deg, #fd99ae, #FDC799);

Monochromatic scale

Palettes built from #fd99ae

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#fd99ae in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#fd99ae, answered

What color is #fd99ae?

#fd99ae is a light electric red, closest to Light Pink (ΔE2000 6.9). It sits at 347° on the hue wheel with 96% saturation and 80% lightness, which reads as warm.

What is the RGB value of #fd99ae?

rgb(253, 153, 174) — 253 red, 153 green and 174 blue out of 255, or 99.2% / 60% / 68.2% by channel.

Is #fd99ae a light or a dark color?

It is a mid-tone. Relative luminance is 0.4672 and perceived brightness is 75%, so black text on it reaches 10.34:1.

Should I use black or white text on #fd99ae?

Black. It scores 10.34:1 against #fd99ae, versus 2.03:1 for white — AAA at any size.

What is the complementary color of #fd99ae?

#99FDE8 sits directly opposite on the wheel. Softer options are the split-complements #99FDB6 and #99E0FD, which give the same contrast with far less vibration.

What colors go well with #fd99ae?

For interface work: #FAF4F6 as the surface, #EDC0C9 for borders, #9B4B5B for secondary text, #00CC6E as an accent and #7D021C for hover and pressed states. For a palette, the analogous pair #FD99E0 and #FDB699 stays calm, while #99FDE8 is the loudest partner.

What is #fd99ae in CMYK for printing?

cmyk(0%, 40%, 31%, 1%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #fd99ae warm or cool?

Warm — it scores 24 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FDA999; nudged cooler, #FE98D3.

Work with #fd99ae in the Color Lab