#aa0077
a dark, electric magenta / pink · warm · closest name: purple
RGB
170, 0, 119
HSL
318°, 100%, 33%
CMYK
0, 100, 30, 33
Luminance
0.0988
Every format
| HEX | #aa0077 |
| RGB | rgb(170, 0, 119) |
| HSL | hsl(318, 100%, 33%) |
| CMYK | cmyk(0%, 100%, 30%, 33%) |
| LAB | lab(37.6 65.8 -17.9) |
| LCH | lch(37.6 68.2 344.8) |
| OKLCH | oklch(0.490 0.207 346.7) |
Copy-ready code
/* CSS */
color: #aa0077;
background-color: #aa0077;
/* Tailwind (arbitrary) */
class="text-[#aa0077] bg-[#aa0077]"
/* SCSS */
$brand: #aa0077;
/* SwiftUI */
Color(red: 0.667, green: 0.000, blue: 0.467)
/* Android */
Color.parseColor("#aa0077")Accessibility — WCAG contrast
Aa
#aa0077 on white: 7.06:1
AA ✓ pass · AA-large ✓ · AAA ✓
Aa
#aa0077 on black: 2.98:1
AA ✗ fail · AA-large ✗ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red66.7%
Green0.0%
Blue46.7%
CMYK percentages
Cyan0.0%
Magenta100.0%
Yellow30.0%
Key (black)33.3%
Color previews
#aa0077 text on a black background
contrast 2.98:1
Card sample
#aa0077 text on a white background
contrast 7.06:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #aa0077;
Background color
Panel with #aa0077 background
background-color: #aa0077;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #aa0077;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(170, 0, 119, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(170, 0, 119, 0.45);
Border & gradient
Gradient panel
border: 3px solid #aa0077; background: linear-gradient(135deg, #aa0077, #AA0006);