#bb77aa
a balanced, soft magenta / pink · warm · closest name: plum
RGB
187, 119, 170
HSL
315°, 33%, 60%
CMYK
0, 36, 9, 27
Luminance
0.2666
Every format
| HEX | #bb77aa |
| RGB | rgb(187, 119, 170) |
| HSL | hsl(315, 33%, 60%) |
| CMYK | cmyk(0%, 36%, 9%, 27%) |
| LAB | lab(58.7 34.3 -16.1) |
| LCH | lch(58.7 37.9 334.8) |
| OKLCH | oklch(0.657 0.108 336.4) |
Copy-ready code
/* CSS */
color: #bb77aa;
background-color: #bb77aa;
/* Tailwind (arbitrary) */
class="text-[#bb77aa] bg-[#bb77aa]"
/* SCSS */
$brand: #bb77aa;
/* SwiftUI */
Color(red: 0.733, green: 0.467, blue: 0.667)
/* Android */
Color.parseColor("#bb77aa")Accessibility — WCAG contrast
Aa
#bb77aa on white: 3.32:1
AA ✗ fail · AA-large ✓ · AAA ✗
Aa
#bb77aa on black: 6.33:1
AA ✓ pass · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red73.3%
Green46.7%
Blue66.7%
CMYK percentages
Cyan0.0%
Magenta36.4%
Yellow9.1%
Key (black)26.7%
Color previews
#bb77aa text on a black background
contrast 6.33:1
Card sample
#bb77aa text on a white background
contrast 3.32:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #bb77aa;
Background color
Panel with #bb77aa background
background-color: #bb77aa;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #bb77aa;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(187, 119, 170, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(187, 119, 170, 0.45);
Border & gradient
Gradient panel
border: 3px solid #bb77aa; background: linear-gradient(135deg, #bb77aa, #BB777D);