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Raspberry #e30b5d

Pink that bites back.

RGB
227, 11, 93
HSL
337°, 91%, 47%
CMYK
0, 95, 59, 11
Luminance
0.1736

About Raspberry

Raspberry, #e30b5d, is pink at berry intensity — redder than magenta, juicier than rose. It is the fruit-punch member of the pink family: sweetness with acidity built in.

History

The berry named the color in the 1890s; raspberry berets and one very famous Prince song gave it pop residency; and Raspberry Pi made it the unlikely mascot hue of hobbyist computing.

Psychology

Raspberry is playful confidence — feminine coding with punch, energetic without red’s alarm. It photographs young and tastes loud.

In design

Raspberry is a CTA-grade accent: vivid on white (passes large text at 4.7:1), electric on charcoal. Pair with cream, cocoa, teal and lime for candy-shop energy; with gray for grown-up sweetness.

In culture

Blowing raspberries, raspberry berets, razzies: the berry lends cheek as much as color — the palette’s least serious saturated pink.

Brands that own raspberry

Shades of raspberry

Every format

HEX#e30b5d
RGBrgb(227, 11, 93)
HSLhsl(337, 91%, 47%)
CMYKcmyk(0%, 95%, 59%, 11%)
LABlab(48.7 75.2 15.9)
LCHlch(48.7 76.9 11.9)
OKLCHoklch(0.588 0.232 9.8)

Copy-ready code

/* CSS */
color: #e30b5d;
background-color: #e30b5d;
/* Tailwind (arbitrary) */
class="text-[#e30b5d] bg-[#e30b5d]"
/* SCSS */
$brand: #e30b5d;
/* SwiftUI */
Color(red: 0.890, green: 0.043, blue: 0.365)
/* Android */
Color.parseColor("#e30b5d")

Accessibility — WCAG contrast

Aa
#e30b5d on white: 4.70:1
AA ✓ pass · AA-large · AAA
Aa
#e30b5d on black: 4.47:1
AA ✗ fail · AA-large · AAA
true color
protanopia
deuteranopia
tritanopia

RGB percentages

Red89.0%
Green4.3%
Blue36.5%

CMYK percentages

Cyan0.0%
Magenta95.2%
Yellow59.0%
Key (black)11.0%

Color previews

#e30b5d text on a black background

contrast 4.47:1

Card sample

#e30b5d text on a white background

contrast 4.70:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #e30b5d;
Background color
Panel with #e30b5d background
background-color: #e30b5d;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #e30b5d;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(227, 11, 93, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(227, 11, 93, 0.45);
Border & gradient
Gradient panel
border: 3px solid #e30b5d;
background: linear-gradient(135deg, #e30b5d, #E3490B);

Monochromatic scale

Palettes built from #e30b5d

Shades — darker

Tints — lighter

Hue & tone neighbors

Color harmonies

Nearest named colors

Raspberry, answered

What is the hex code for raspberry?

Raspberry is #e30b5d; Raspberry Pi brands with #c51a4a; cranberry deepens to #9e003a.

Raspberry vs magenta vs rose?

Magenta is the synthetic primary, rose the romantic middle, raspberry the fruit-acid red-pink — most edible of the three.

What pairs with raspberry?

Cream and cocoa (dessert), teal and lime (candy-pop), charcoal and gray for contrast that lets it shout alone.

Work with #e30b5d in the Color Lab