About Tangerine
Tangerine, #f28500, is orange at citrus peak — brighter and more red than standard orange, named for the small sweet fruit shipped from Tangier. It is orange with the volume of a fresh peel.
History
Tangerines reached Europe through the Moroccan port that named them; the color rode Op Art, 1960s fashion and Led Zeppelin lyrics into vividness. "Tangerine Dream" gave it psychedelic residency.
Psychology
Tangerine reads energetic, zesty and warm — orange’s friendliness turned up and sharpened. It signals vitality and freshness with more punch than amber or peach.
In design
Tangerine is a vivid accent and CTA: strong on charcoal and teal, borderline body text (2.6:1). Pair with teal and navy (complement), cream and chocolate. Sports, beverage and energetic-lifestyle brands deploy it.
In culture
Tangerine Dream, tangerine trees and marmalade skies, the fruit named for a port: citrus, psychedelia and geography in one warm word.