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blue · cool

#090fd2

a dark, electric blue · cool · closest name: Medium Blue

Token name suggestion: Forest Sapphire

RGB
9, 15, 210
HSL
238°, 92%, 43%
CMYK
96, 93, 0, 18
Luminance
0.0505

#090fd2 is a dark electric blue, 238° on the wheel and 84/100 on the cool side. Put white text on it (10.44:1). As text it scores 10.44:1 on white — safe at any size. Nearest name is Medium Blue, nearest Tailwind family is indigo.

hsl(238 92% 43%)rgb(9 15 210)Base step 700AAA inkCool

At a glance

Every number on this page in one read: what #090fd2 is made of, how bright it looks, and which way it leans.

Hex
#090fd2
Hue
238°
blue
Saturation
92%
electric
Lightness
43%
dark
Brightness
82%
HSV value
Perceived
28%
weighted brightness
Luminance
0.0505
WCAG relative
Temperature
Cool
84/100 cool
Color family
Blue
Tone
Electric
Best ink
White
10.44:1
Closest name
Medium Blue
ΔE2000 1.5
Chroma
112.2
LCH, 0–130ish
OKLCH L
0.399
perceptual lightness
Tailwind
indigo
500 · ΔE 21.3
Web-safe
#0000CC
nearest of 216
Where it sits
Hue238° of 360°
Saturation92%
Lightness43%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #090fd2.

Temperature
Warm ← → Cool84% cool

Reads cool. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red1%
Green7%
Blue92%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#090fd2
HEX (8-digit)#090fd2ff
RGBrgb(9, 15, 210)
RGBArgba(9, 15, 210, 1)
HSLhsl(238, 92%, 43%)
HSV / HSBhsv(238, 96%, 82%)
HWBhwb(238 4% 18%)
CMYKcmyk(96%, 93%, 0%, 18%)
LABlab(26.9 65.4 -91.2)
LCHlch(26.9 112.2 305.6)
OKLCHoklch(0.399 0.265 265.0)
XYZ (D65)xyz(11.91, 5.05, 61.31)
Decimal593874
Display P3color(display-p3 0.035 0.059 0.824)
Web-safe#0000CC

Copy-ready code

every platformclick to select
/* CSS */
color: #090fd2;
background-color: #090fd2;
/* CSS custom property */
--brand: #090fd2;
/* Tailwind (arbitrary) */
class="text-[#090fd2] bg-[#090fd2]"
/* SCSS */
$brand: #090fd2;
/* SwiftUI */
Color(red: 0.035, green: 0.059, blue: 0.824)
/* UIKit */
UIColor(red: 0.035, green: 0.059, blue: 0.824, alpha: 1)
/* Android XML */
<color name="brand">#090FD2</color>
/* Android Compose */
Color(0xFF090FD2)
/* Flutter */
Color(0xFF090FD2)
/* Python / OpenCV (BGR) */
(210, 15, 9)
/* Python / PIL (RGB) */
(9, 15, 210)
/* Java AWT */
new Color(9, 15, 210)
/* .NET */
Color.FromArgb(255, 9, 15, 210)
/* OpenGL / Unity (0–1) */
(0.0353f, 0.0588f, 0.8235f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{9,15,210}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #090fd2 85%, white);
border-color: color-mix(in oklab, #090fd2 40%, transparent);
/* theme-aware in one line */
color: light-dark(#05097A, #D3D3EE);
/* relative colour syntax */
--hover: hsl(from #090fd2 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #F2F2FD;
  --brand-100: #E4E5FB;
  --brand-200: #C3C4F9;
  --brand-300: #9396FA;
  --brand-400: #5E62F8;
  --brand-500: #282EF6;
  --brand-600: #0A11EB;
  --brand-700: #090fd2;
  --brand-800: #070B9D;
  --brand-900: #0A0D71;
  --brand-950: #060847;
  --brand: #090fd2;
  --brand-ink: #ffffff;
  --brand-surface: #F4F4FA;
  --brand-border: #C0C1ED;
  --brand-hover: #080DB0;
  --brand-pressed: #060A8D;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #141424;
    --brand-ink: #D3D3EE;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#F2F2FD',
        100: '#E4E5FB',
        200: '#C3C4F9',
        300: '#9396FA',
        400: '#5E62F8',
        500: '#282EF6',
        600: '#0A11EB',
        700: '#090fd2',
        800: '#070B9D',
        900: '#0A0D71',
        950: '#060847',
        DEFAULT: '#090fd2',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #F2F2FD,
  '100': #E4E5FB,
  '200': #C3C4F9,
  '300': #9396FA,
  '400': #5E62F8,
  '500': #282EF6,
  '600': #0A11EB,
  '700': #090fd2,
  '800': #070B9D,
  '900': #0A0D71,
  '950': #060847,
);
$brand-base: #090fd2;
$brand-ink: #ffffff;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#F2F2FD", "$type": "color" },
      "100": { "$value": "#E4E5FB", "$type": "color" },
      "200": { "$value": "#C3C4F9", "$type": "color" },
      "300": { "$value": "#9396FA", "$type": "color" },
      "400": { "$value": "#5E62F8", "$type": "color" },
      "500": { "$value": "#282EF6", "$type": "color" },
      "600": { "$value": "#0A11EB", "$type": "color" },
      "700": { "$value": "#090fd2", "$type": "color" },
      "800": { "$value": "#070B9D", "$type": "color" },
      "900": { "$value": "#0A0D71", "$type": "color" },
      "950": { "$value": "#060847", "$type": "color" }
    },
    "brandInk": { "$value": "#ffffff", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #090fd2 · 10.44:1
Use #ffffffAAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 10.44:1 · recommended
AA pass · AA large pass · AAA pass
Aa
Black text · 2.01:1
AA fail · AA large fail · AAA fail
Reading the other direction: #090fd2 as text scores 10.44:1 on white and 2.01:1 on black.
Best tinted ink on it, if plain black or white feels flat: #E7E7FE at 8.58:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#090fd2 · 10.44:1
AA on whitealready passes
#090fd2
The quick fox
#090fd2 · 10.44:1
AAA on whitealready passes
#090fd2
The quick fox
#5D62F8 · 4.57:1
AA on black+24% L
#5D62F8
The quick fox
#898DFA · 7.25:1
AAA on black+33% L
#898DFA

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #090FD2 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#090fd2 on white: 10.44:1
AA ✓ pass · AA-large · AAA
Aa
#090fd2 on black: 2.01:1
AA ✗ fail · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #090fd2 as text on that neutral, and that neutral as text on #090fd2.

NeutralRatioBoth directions
White10.44:1AaAa
Slate 509.98:1AaAa
Slate 1009.53:1AaAa
Slate 2008.47:1AaAa
Slate 3007.03:1AaAa
Slate 4004.07:1AaAa
Slate 5002.19:1AaAa
Slate 6001.38:1AaAa
Slate 7001.01:1AaAa
Slate 8001.40:1AaAa
Slate 9001.71:1AaAa
Black2.01:1AaAa
Colour vision deficiency
true color
protanopia · #004AD7
deuteranopia · #0034CF
tritanopia · #00597B

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #090fd2 is pinned to step 700; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F2F2FD
#E4E5FB
#C3C4F9
#9396FA
#5E62F8
#282EF6
#0A11EB
#090fd2
#070B9D
#0A0D71
#060847
Base = 700Lightest = 50 · #F2F2FDDarkest = 950 · #060847Text step on white = 400
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.066 265.0);
  --brand-100: oklch(0.94 0.106 265.0);
  --brand-200: oklch(0.88 0.159 265.0);
  --brand-300: oklch(0.80 0.206 265.0);
  --brand-400: oklch(0.72 0.244 265.0);
  --brand-500: oklch(0.64 0.265 265.0);
  --brand-600: oklch(0.56 0.265 265.0);
  --brand-700: oklch(0.48 0.249 265.0);
  --brand-800: oklch(0.40 0.222 265.0);
  --brand-900: oklch(0.32 0.185 265.0);
  --brand-950: oklch(0.24 0.146 265.0);
}

Colors that work with #090fd2

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#F4F4FA
Tinted page background
Border#C0C1ED
Hairlines and dividers
Muted text#4B4D9B
Captions on the surface
Accent#C79105
Second voice, not a rival
Dark variant#05097A
Hover, pressed, headers
Light variant#E7E7FE
Selected rows, tints
Dark surface#141424
Dark-mode background
Hover#080DB0
One step down in lightness
Pressed#060A8D
Two steps down
Disabled#9293B9
Chroma pulled out
Focus ring#0007EF
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #090fd2

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Headers, footers and dark-mode surfaces
  • Brand accents, badges and data highlights
Use with care
  • Text on black or near-black surfaces
  • Full-page backgrounds — tiring over long sessions
  • Black text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Any size
Safe as a fill behind white type
Yes
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

trustedcalmcompetentcorporate

The default of institutions for a reason: blue is read as stable and safe across nearly every culture that has been surveyed.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The low lightness adds weight and formality.

Worth knowing

It is also the most crowded hue on the web. Distinctiveness has to come from your other choices.

Reads as
  • FormalityHigh
  • EnergyHigh
  • Weight57/100
  • TemperatureCool
  • ApproachabilityReserved

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#D2CC09
Analogous left#0973D2
Analogous right#6709D2
Split-complement 1#D26709
Split-complement 2#73D209
Triadic 1#D2090F
Triadic 2#0FD209
Tetradic#D20973
On the wheel
Base+30°−30°+120°+240°+180°238°

#090fd2 sits at 238°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red3.5%
Green5.9%
Blue82.4%
R · 0–255
9
0x09
G · 0–255
15
0x0f
B · 0–255
210
0xd2

CMYK percentages

Cyan95.7%
Magenta92.9%
Yellow0.0%
Key (black)17.6%

Total ink coverage is 206%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#090fd2 text on a black background

contrast 2.01:1

Card sample

#090fd2 text on a white background

contrast 10.44:1

Card sample

#090fd2 on grey

9.53:1

#090fd2 on its own surface

9.53:1

#090fd2 on its dark surface

1.74:1

CSS3 live lab

Text font color

The quick brown fox

color: #090fd2;
Background color
Panel with #090fd2 background
background-color: #090fd2;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #090fd2;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(9, 15, 210, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(9, 15, 210, 0.45);
Border & gradient
Gradient panel
border: 3px solid #090fd2;
background: linear-gradient(135deg, #090fd2, #8909D2);
Gradient text

Gradient headline

background: linear-gradient(90deg, #090fd2, #BB09D2);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #090fd2;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #090fd2;
caret-color: #090fd2;
Left rule
Pull quote or callout
border-left: 4px solid #090fd2;
Ring + tint
Selected chip
background: #E7E7FE;
box-shadow: inset 0 0 0 2px #090fd2;
Conic badge
68%
background: conic-gradient(#090fd2 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #090fd2 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(9, 15, 210, 0.5)
rgb(9 15 210 / 50%)
#090fd280
hsl(238 92% 43% / 50%)
color-mix(in srgb, #090fd2 50%, transparent)
Alpha8-digit hexFlat on white
10%#090fd21a#E6E7FB
20%#090fd233#CECFF6
40%#090fd266#9D9FED
60%#090fd299#6B6FE4
80%#090fd2cc#3A3FDB

Gradients from #090fd2

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #2229F6, #090fd2 45%, #05097A);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #090fd2, #8408B4);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #090fd2, #D2CC09);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #4045F7 0%, #090fd2 45%, #05097A 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #F4F4FA, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #19A0F5 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #890AEF 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #05097A 0%, transparent 65%), #090fd2;

Monochromatic scale

Palettes built from #090fd2

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#090fd2 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
TechnologyFinanceHealthcareEnterprise SaaS
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Too dim on dark surfaces at 2.01:1 — lift it to #5D62F8 for body text, or reserve it for fills.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#090fd2, answered

What color is #090fd2?

#090fd2 is a dark electric blue, closest to Medium Blue (ΔE2000 1.5). It sits at 238° on the hue wheel with 92% saturation and 43% lightness, which reads as cool.

What is the RGB value of #090fd2?

rgb(9, 15, 210) — 9 red, 15 green and 210 blue out of 255, or 3.5% / 5.9% / 82.4% by channel.

What is #090fd2 in HSL and HSV?

hsl(238, 92%, 43%) and hsv(238, 96%, 82%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #090fd2 a light or a dark color?

It is a dark color. Relative luminance is 0.0505 and perceived brightness is 28%, so white text on it reaches 10.44:1.

Should I use black or white text on #090fd2?

White. It scores 10.44:1 against #090fd2, versus 2.01:1 for black — AAA at any size.

Is #090fd2 accessible on a white background?

#090fd2 on white scores 10.44:1, which clears AAA at every size.

What is the complementary color of #090fd2?

#D2CC09 sits directly opposite on the wheel. Softer options are the split-complements #D26709 and #73D209, which give the same contrast with far less vibration.

What colors go well with #090fd2?

For interface work: #F4F4FA as the surface, #C0C1ED for borders, #4B4D9B for secondary text, #C79105 as an accent and #05097A for hover and pressed states. For a palette, the analogous pair #0973D2 and #6709D2 stays calm, while #D2CC09 is the loudest partner.

What is #090fd2 in CMYK for printing?

cmyk(96%, 93%, 0%, 18%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #090fd2 warm or cool?

Cool — it scores 84 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #4D09D2; nudged cooler, #0739D4.

Which Tailwind color is closest to #090fd2?

The indigo family — its 500 step is #6366f1, ΔE2000 21.3 away. That is a visible difference, so define #090fd2 as a custom token rather than reaching for the built-in.

How do I use #090fd2 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#090fd2] or text-[#090fd2], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #090fd2 with 50% opacity?

rgba(9, 15, 210, 0.5), or #090fd280 in eight-digit hex. Over white that composites to #8487E9; over black, #050869.

Is #090fd2 a web-safe color?

No. The nearest web-safe colour is #0000CC, ΔE2000 1.6 away. The palette only matters for legacy displays and some email clients now.

What does the color #090fd2 mean?

As a blue, it reads trusted, calm, competent. The default of institutions for a reason: blue is read as stable and safe across nearly every culture that has been surveyed. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #090fd2?

The safest is same-hue elevation: linear-gradient(135deg, #2229F6, #090fd2 45%, #05097A). For more colour, a short hue run to #8408B4 keeps it rich without turning muddy.

Work with #090fd2 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #090fd2 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.