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magenta / pink · neutral

#67115d

a deep, vivid magenta / pink · neutral · closest name: Purple

Token name suggestion: Abyss Blossom

RGB
103, 17, 93
HSL
307°, 72%, 24%
CMYK
0, 84, 10, 60
Luminance
0.0407

#67115d is a deep vivid magenta / pink, 307° on the wheel and 46/100 on the cool side. Put white text on it (11.57:1). As text it scores 11.57:1 on white — safe at any size. Nearest name is Purple, nearest Tailwind family is violet.

hsl(307 72% 24%)rgb(103 17 93)Base step 900AAA inkNeutral

At a glance

Every number on this page in one read: what #67115d is made of, how bright it looks, and which way it leans.

Hex
#67115d
Hue
307°
magenta / pink
Saturation
72%
vivid
Lightness
24%
deep
Brightness
40%
HSV value
Perceived
26%
weighted brightness
Luminance
0.0407
WCAG relative
Temperature
Neutral
46/100 cool
Color family
Magenta / pink
Tone
Vivid
Best ink
White
11.57:1
Closest name
Purple
ΔE2000 7
Chroma
50.7
LCH, 0–130ish
OKLCH L
0.363
perceptual lightness
Tailwind
violet
500 · ΔE 29.4
Web-safe
#660066
nearest of 216
Where it sits
Hue307° of 360°
Saturation72%
Lightness24%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #67115d.

Temperature
Warm ← → Cool46% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red71%
Green10%
Blue19%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#67115d
HEX (8-digit)#67115dff
RGBrgb(103, 17, 93)
RGBArgba(103, 17, 93, 1)
HSLhsl(307, 72%, 24%)
HSV / HSBhsv(307, 83%, 40%)
HWBhwb(307 7% 60%)
CMYKcmyk(0%, 84%, 10%, 60%)
LABlab(23.9 44.9 -23.6)
LCHlch(23.9 50.7 332.3)
OKLCHoklch(0.363 0.145 333.6)
XYZ (D65)xyz(7.77, 4.08, 10.73)
Decimal6754653
Display P3color(display-p3 0.404 0.067 0.365)
Web-safe#660066

Copy-ready code

every platformclick to select
/* CSS */
color: #67115d;
background-color: #67115d;
/* CSS custom property */
--brand: #67115d;
/* Tailwind (arbitrary) */
class="text-[#67115d] bg-[#67115d]"
/* SCSS */
$brand: #67115d;
/* SwiftUI */
Color(red: 0.404, green: 0.067, blue: 0.365)
/* UIKit */
UIColor(red: 0.404, green: 0.067, blue: 0.365, alpha: 1)
/* Android XML */
<color name="brand">#67115D</color>
/* Android Compose */
Color(0xFF67115D)
/* Flutter */
Color(0xFF67115D)
/* Python / OpenCV (BGR) */
(93, 17, 103)
/* Python / PIL (RGB) */
(103, 17, 93)
/* Java AWT */
new Color(103, 17, 93)
/* .NET */
Color.FromArgb(255, 103, 17, 93)
/* OpenGL / Unity (0–1) */
(0.4039f, 0.0667f, 0.3647f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{103,17,93}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #67115d 85%, white);
border-color: color-mix(in oklab, #67115d 40%, transparent);
/* theme-aware in one line */
color: light-dark(#6D1263, #EED3EB);
/* relative colour syntax */
--hover: hsl(from #67115d h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FCF3FB;
  --brand-100: #F8E7F6;
  --brand-200: #F3C9EE;
  --brand-300: #EF9FE6;
  --brand-400: #E76FD9;
  --brand-500: #DF3ECC;
  --brand-600: #D223BE;
  --brand-700: #AF1D9E;
  --brand-800: #8C177E;
  --brand-900: #67115d;
  --brand-950: #3F0D3A;
  --brand: #67115d;
  --brand-ink: #ffffff;
  --brand-surface: #FAF4FA;
  --brand-border: #EDC0E7;
  --brand-hover: #480C41;
  --brand-pressed: #2A0726;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241423;
    --brand-ink: #EED3EB;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FCF3FB',
        100: '#F8E7F6',
        200: '#F3C9EE',
        300: '#EF9FE6',
        400: '#E76FD9',
        500: '#DF3ECC',
        600: '#D223BE',
        700: '#AF1D9E',
        800: '#8C177E',
        900: '#67115d',
        950: '#3F0D3A',
        DEFAULT: '#67115d',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FCF3FB,
  '100': #F8E7F6,
  '200': #F3C9EE,
  '300': #EF9FE6,
  '400': #E76FD9,
  '500': #DF3ECC,
  '600': #D223BE,
  '700': #AF1D9E,
  '800': #8C177E,
  '900': #67115d,
  '950': #3F0D3A,
);
$brand-base: #67115d;
$brand-ink: #ffffff;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FCF3FB", "$type": "color" },
      "100": { "$value": "#F8E7F6", "$type": "color" },
      "200": { "$value": "#F3C9EE", "$type": "color" },
      "300": { "$value": "#EF9FE6", "$type": "color" },
      "400": { "$value": "#E76FD9", "$type": "color" },
      "500": { "$value": "#DF3ECC", "$type": "color" },
      "600": { "$value": "#D223BE", "$type": "color" },
      "700": { "$value": "#AF1D9E", "$type": "color" },
      "800": { "$value": "#8C177E", "$type": "color" },
      "900": { "$value": "#67115d", "$type": "color" },
      "950": { "$value": "#3F0D3A", "$type": "color" }
    },
    "brandInk": { "$value": "#ffffff", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #67115d · 11.57:1
Use #ffffffAAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 11.57:1 · recommended
AA pass · AA large pass · AAA pass
Aa
Black text · 1.81:1
AA fail · AA large fail · AAA fail
Reading the other direction: #67115d as text scores 11.57:1 on white and 1.81:1 on black.
Best tinted ink on it, if plain black or white feels flat: #FBE9F9 at 9.99:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#67115d · 11.57:1
AA on whitealready passes
#67115d
The quick fox
#67115d · 11.57:1
AAA on whitealready passes
#67115d
The quick fox
#D022BC · 4.64:1
AA on black+24% L
#D022BC
The quick fox
#E564D6 · 7.13:1
AAA on black+41% L
#E564D6

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #67115D is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#67115d on white: 11.57:1
AA ✓ pass · AA-large · AAA
Aa
#67115d on black: 1.81:1
AA ✗ fail · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #67115d as text on that neutral, and that neutral as text on #67115d.

NeutralRatioBoth directions
White11.57:1AaAa
Slate 5011.06:1AaAa
Slate 10010.56:1AaAa
Slate 2009.39:1AaAa
Slate 3007.79:1AaAa
Slate 4004.51:1AaAa
Slate 5002.43:1AaAa
Slate 6001.53:1AaAa
Slate 7001.12:1AaAa
Slate 8001.26:1AaAa
Slate 9001.54:1AaAa
Black1.81:1AaAa
Colour vision deficiency
true color
protanopia · #0D315F
deuteranopia · #303D5B
tritanopia · #6C1B37

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #67115d is pinned to step 900; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FCF3FB
#F8E7F6
#F3C9EE
#EF9FE6
#E76FD9
#DF3ECC
#D223BE
#AF1D9E
#8C177E
#67115d
#3F0D3A
Base = 900Lightest = 50 · #FCF3FBDarkest = 950 · #3F0D3AText step on white = 700
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.036 333.6);
  --brand-100: oklch(0.94 0.058 333.6);
  --brand-200: oklch(0.88 0.087 333.6);
  --brand-300: oklch(0.80 0.113 333.6);
  --brand-400: oklch(0.72 0.134 333.6);
  --brand-500: oklch(0.64 0.145 333.6);
  --brand-600: oklch(0.56 0.145 333.6);
  --brand-700: oklch(0.48 0.137 333.6);
  --brand-800: oklch(0.40 0.122 333.6);
  --brand-900: oklch(0.32 0.102 333.6);
  --brand-950: oklch(0.24 0.080 333.6);
}

Colors that work with #67115d

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#FAF4FA
Tinted page background
Border#EDC0E7
Hairlines and dividers
Muted text#9B4B92
Captions on the surface
Accent#1B690F
Second voice, not a rival
Dark variant#6D1263
Hover, pressed, headers
Light variant#FBE9F9
Selected rows, tints
Dark surface#241423
Dark-mode background
Hover#480C41
One step down in lightness
Pressed#2A0726
Two steps down
Disabled#8E5A88
Chroma pulled out
Focus ring#7F0D72
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #67115d

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Headers, footers and dark-mode surfaces
  • Brand accents, badges and data highlights
Use with care
  • Text on black or near-black surfaces
  • Full-page backgrounds — tiring over long sessions
  • Black text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Any size
Safe as a fill behind white type
Yes
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The low lightness adds weight and formality.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityHigh
  • EnergyMedium-high
  • Weight77/100
  • TemperatureNeutral
  • ApproachabilityBalanced

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#11671B
Analogous left#461167
Analogous right#671132
Split-complement 1#326711
Split-complement 2#116746
Triadic 1#5D6711
Triadic 2#115D67
Tetradic#674611
On the wheel
Base+30°−30°+120°+240°+180°307°

#67115d sits at 307°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red40.4%
Green6.7%
Blue36.5%
R · 0–255
103
0x67
G · 0–255
17
0x11
B · 0–255
93
0x5d

CMYK percentages

Cyan0.0%
Magenta83.5%
Yellow9.7%
Key (black)59.6%

Total ink coverage is 153%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#67115d text on a black background

contrast 1.81:1

Card sample

#67115d text on a white background

contrast 11.57:1

Card sample

#67115d on grey

10.56:1

#67115d on its own surface

10.68:1

#67115d on its dark surface

1.51:1

CSS3 live lab

Text font color

The quick brown fox

color: #67115d;
Background color
Panel with #67115d background
background-color: #67115d;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #67115d;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(103, 17, 93, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(103, 17, 93, 0.45);
Border & gradient
Gradient panel
border: 3px solid #67115d;
background: linear-gradient(135deg, #67115d, #671124);
Gradient text

Gradient headline

background: linear-gradient(90deg, #67115d, #671411);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #67115d;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #67115d;
caret-color: #67115d;
Left rule
Pull quote or callout
border-left: 4px solid #67115d;
Ring + tint
Selected chip
background: #FBE9F9;
box-shadow: inset 0 0 0 2px #67115d;
Conic badge
68%
background: conic-gradient(#67115d 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #67115d over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(103, 17, 93, 0.5)
rgb(103 17 93 / 50%)
#67115d80
hsl(307 72% 24% / 50%)
color-mix(in srgb, #67115d 50%, transparent)
Alpha8-digit hexFlat on white
10%#67115d1a#F0E7EF
20%#67115d33#E1CFDF
40%#67115d66#C2A0BE
60%#67115d99#A4709E
80%#67115dcc#85417D

Gradients from #67115d

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #9B1A8C, #67115d 45%, #6D1263);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #67115d, #4D0D15);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #67115d, #11671B);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #B61EA4 0%, #67115d 45%, #6D1263 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4FA, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #5A1893 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #811536 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #6D1263 0%, transparent 65%), #67115d;

Monochromatic scale

Palettes built from #67115d

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#67115d in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Very dark values collapse into each other on cheap panels — leave more lightness between your darkest steps than the numbers suggest.

In dark mode

Too dim on dark surfaces at 1.81:1 — lift it to #D022BC for body text, or reserve it for fills.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#67115d, answered

What color is #67115d?

#67115d is a deep vivid magenta / pink, closest to Purple (ΔE2000 7). It sits at 307° on the hue wheel with 72% saturation and 24% lightness, which reads as neutral.

What is the RGB value of #67115d?

rgb(103, 17, 93) — 103 red, 17 green and 93 blue out of 255, or 40.4% / 6.7% / 36.5% by channel.

What is #67115d in HSL and HSV?

hsl(307, 72%, 24%) and hsv(307, 83%, 40%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #67115d a light or a dark color?

It is a dark color. Relative luminance is 0.0407 and perceived brightness is 26%, so white text on it reaches 11.57:1.

Should I use black or white text on #67115d?

White. It scores 11.57:1 against #67115d, versus 1.81:1 for black — AAA at any size.

Is #67115d accessible on a white background?

#67115d on white scores 11.57:1, which clears AAA at every size.

What is the complementary color of #67115d?

#11671B sits directly opposite on the wheel. Softer options are the split-complements #326711 and #116746, which give the same contrast with far less vibration.

What colors go well with #67115d?

For interface work: #FAF4FA as the surface, #EDC0E7 for borders, #9B4B92 for secondary text, #1B690F as an accent and #6D1263 for hover and pressed states. For a palette, the analogous pair #461167 and #671132 stays calm, while #11671B is the loudest partner.

What is #67115d in CMYK for printing?

cmyk(0%, 84%, 10%, 60%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #67115d warm or cool?

Neutral — it scores 46 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #67113D; nudged cooler, #521068.

Which Tailwind color is closest to #67115d?

The violet family — its 500 step is #8b5cf6, ΔE2000 29.4 away. That is a visible difference, so define #67115d as a custom token rather than reaching for the built-in.

How do I use #67115d in Tailwind CSS?

Inline it as an arbitrary value with bg-[#67115d] or text-[#67115d], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #67115d with 50% opacity?

rgba(103, 17, 93, 0.5), or #67115d80 in eight-digit hex. Over white that composites to #B388AE; over black, #34092F.

Is #67115d a web-safe color?

No. The nearest web-safe colour is #660066, ΔE2000 3.1 away. The palette only matters for legacy displays and some email clients now.

What does the color #67115d mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #67115d?

The safest is same-hue elevation: linear-gradient(135deg, #9B1A8C, #67115d 45%, #6D1263). For more colour, a short hue run to #4D0D15 keeps it rich without turning muddy.

Work with #67115d in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #67115d at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.