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#693eb2

a balanced, vivid violet · cool · closest name: Rebecca Purple

RGB
105, 62, 178
HSL
262°, 48%, 47%
CMYK
41, 65, 0, 30
Luminance
0.0966

At a glance

Every number on this page in one read: what #693eb2 is made of, how bright it looks, and which way it leans.

Hex
#693eb2
Hue
262°
violet
Saturation
48%
vivid
Lightness
47%
balanced
Brightness
70%
HSV value
Perceived
38%
weighted brightness
Luminance
0.0966
WCAG relative
Temperature
Cool
71/100 cool
Color family
Violet
Tone
Vivid
Best ink
White
7.16:1
Closest name
Rebecca Purple
ΔE2000 4.8
Where it sits
Hue262° of 360°
Saturation48%
Lightness47%
Temperature
Warm ← → Cool71% cool

Reads cool. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#693eb2
RGBrgb(105, 62, 178)
HSLhsl(262, 48%, 47%)
CMYKcmyk(41%, 65%, 0%, 30%)
LABlab(37.2 44.2 -55.1)
LCHlch(37.2 70.7 308.7)
OKLCHoklch(0.478 0.175 296.2)
Decimal6897330
Display P3color(display-p3 0.412 0.243 0.698)

Copy-ready code

/* CSS */
color: #693eb2;
background-color: #693eb2;
/* Tailwind (arbitrary) */
class="text-[#693eb2] bg-[#693eb2]"
/* SCSS */
$brand: #693eb2;
/* SwiftUI */
Color(red: 0.412, green: 0.243, blue: 0.698)
/* Android */
Color.parseColor("#693eb2")
/* Flutter */
Color(0xFF693EB2)
/* Python / OpenCV (BGR) */
(178, 62, 105)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #693eb2 · 7.16:1
Use #ffffffAAA at every size.
Aa
White text · 7.16:1 · recommended
AA pass · AA large pass · AAA pass
Aa
Black text · 2.93:1
AA fail · AA large fail · AAA fail
Reading the other direction: #693eb2 as text scores 7.16:1 on white and 2.93:1 on black.

Accessibility — WCAG contrast

Aa
#693eb2 on white: 7.16:1
AA ✓ pass · AA-large · AAA
Aa
#693eb2 on black: 2.93:1
AA ✗ fail · AA-large · AAA
true color
protanopia · #0058B6
deuteranopia · #0056B0
tritanopia · #565972

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #693eb2 is pinned to step 600; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F7F4FA
#EEEAF5
#DAD0EC
#C0ACE2
#A082D3
#8159C5
#693eb2
#593597
#472A79
#362258
#221537
Base = 600Lightest = 50 · #F7F4FADarkest = 950 · #221537
:root {
  --brand-50: #F7F4FA;
  --brand-100: #EEEAF5;
  --brand-200: #DAD0EC;
  --brand-300: #C0ACE2;
  --brand-400: #A082D3;
  --brand-500: #8159C5;
  --brand-600: #693eb2;
  --brand-700: #593597;
  --brand-800: #472A79;
  --brand-900: #362258;
  --brand-950: #221537;
  --brand: #693eb2;
  --brand-ink: #ffffff;
}

Colors that work with #693eb2

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#F7F4FA
Tinted page background
Border#D1C2EA
Hairlines and dividers
Muted text#684B9B
Captions on the surface
Accent#8F9C30
Second voice, not a rival
Dark variant#38215F
Hover, pressed, headers
Light variant#F1ECF8
Selected rows, tints
Dark surface#1A1424
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #693eb2

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Text on black or near-black surfaces
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#87B23E
Analogous left#3E4DB2
Analogous right#A33EB2
Split-complement 1#B2A33E
Split-complement 2#4DB23E
Triadic 1#B2693E
Triadic 2#3EB269
Tetradic#B23E4D

RGB percentages

Red41.2%
Green24.3%
Blue69.8%

CMYK percentages

Cyan41.0%
Magenta65.2%
Yellow0.0%
Key (black)30.2%

Color previews

#693eb2 text on a black background

contrast 2.93:1

Card sample

#693eb2 text on a white background

contrast 7.16:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #693eb2;
Background color
Panel with #693eb2 background
background-color: #693eb2;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #693eb2;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(105, 62, 178, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(105, 62, 178, 0.45);
Border & gradient
Gradient panel
border: 3px solid #693eb2;
background: linear-gradient(135deg, #693eb2, #B23EAE);

Monochromatic scale

Palettes built from #693eb2

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#693eb2 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Creative toolsFintechBeautyLuxury
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

#693eb2, answered

What color is #693eb2?

#693eb2 is a balanced vivid violet, closest to Rebecca Purple (ΔE2000 4.8). It sits at 262° on the hue wheel with 48% saturation and 47% lightness, which reads as cool.

What is the RGB value of #693eb2?

rgb(105, 62, 178) — 105 red, 62 green and 178 blue out of 255, or 41.2% / 24.3% / 69.8% by channel.

Is #693eb2 a light or a dark color?

It is a dark color. Relative luminance is 0.0966 and perceived brightness is 38%, so white text on it reaches 7.16:1.

Should I use black or white text on #693eb2?

White. It scores 7.16:1 against #693eb2, versus 2.93:1 for black — AAA at any size.

What is the complementary color of #693eb2?

#87B23E sits directly opposite on the wheel. Softer options are the split-complements #B2A33E and #4DB23E, which give the same contrast with far less vibration.

What colors go well with #693eb2?

For interface work: #F7F4FA as the surface, #D1C2EA for borders, #684B9B for secondary text, #8F9C30 as an accent and #38215F for hover and pressed states. For a palette, the analogous pair #3E4DB2 and #A33EB2 stays calm, while #87B23E is the loudest partner.

What is #693eb2 in CMYK for printing?

cmyk(41%, 65%, 0%, 30%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #693eb2 warm or cool?

Cool — it scores 71 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #943EB2; nudged cooler, #3C3CB5.

Work with #693eb2 in the Color Lab