#740654
a deep, electric magenta / pink · warm · closest name: purple
RGB
116, 6, 84
HSL
318°, 90%, 24%
CMYK
0, 95, 28, 55
Luminance
0.0448
Every format
| HEX | #740654 |
| RGB | rgb(116, 6, 84) |
| HSL | hsl(318, 90%, 24%) |
| CMYK | cmyk(0%, 95%, 28%, 55%) |
| LAB | lab(25.2 49.1 -15.4) |
| LCH | lch(25.2 51.5 342.6) |
| OKLCH | oklch(0.376 0.155 344.7) |
Copy-ready code
/* CSS */
color: #740654;
background-color: #740654;
/* Tailwind (arbitrary) */
class="text-[#740654] bg-[#740654]"
/* SCSS */
$brand: #740654;
/* SwiftUI */
Color(red: 0.455, green: 0.024, blue: 0.329)
/* Android */
Color.parseColor("#740654")Accessibility — WCAG contrast
Aa
#740654 on white: 11.07:1
AA ✓ pass · AA-large ✓ · AAA ✓
Aa
#740654 on black: 1.90:1
AA ✗ fail · AA-large ✗ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red45.5%
Green2.4%
Blue32.9%
CMYK percentages
Cyan0.0%
Magenta94.8%
Yellow27.6%
Key (black)54.5%
Color previews
#740654 text on a black background
contrast 1.90:1
Card sample
#740654 text on a white background
contrast 11.07:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #740654;
Background color
Panel with #740654 background
background-color: #740654;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #740654;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(116, 6, 84, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(116, 6, 84, 0.45);
Border & gradient
Gradient panel
border: 3px solid #740654; background: linear-gradient(135deg, #740654, #74060B);