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#754276

a dark, soft magenta / pink · neutral · closest name: Purple

RGB
117, 66, 118
HSL
299°, 28%, 36%
CMYK
1, 44, 0, 54
Luminance
0.0899

At a glance

Every number on this page in one read: what #754276 is made of, how bright it looks, and which way it leans.

Hex
#754276
Hue
299°
magenta / pink
Saturation
28%
soft
Lightness
36%
dark
Brightness
46%
HSV value
Perceived
36%
weighted brightness
Luminance
0.0899
WCAG relative
Temperature
Neutral
51/100 cool
Color family
Magenta / pink
Tone
Soft
Best ink
White
7.51:1
Closest name
Purple
ΔE2000 10.8
Where it sits
Hue299° of 360°
Saturation28%
Lightness36%
Temperature
Warm ← → Cool51% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#754276
RGBrgb(117, 66, 118)
HSLhsl(299, 28%, 36%)
CMYKcmyk(1%, 44%, 0%, 54%)
LABlab(36.0 30.7 -20.6)
LCHlch(36.0 37.0 326.1)
OKLCHoklch(0.460 0.102 326.4)
Decimal7684726
Display P3color(display-p3 0.459 0.259 0.463)

Copy-ready code

/* CSS */
color: #754276;
background-color: #754276;
/* Tailwind (arbitrary) */
class="text-[#754276] bg-[#754276]"
/* SCSS */
$brand: #754276;
/* SwiftUI */
Color(red: 0.459, green: 0.259, blue: 0.463)
/* Android */
Color.parseColor("#754276")
/* Flutter */
Color(0xFF754276)
/* Python / OpenCV (BGR) */
(118, 66, 117)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #754276 · 7.51:1
Use #ffffffAAA at every size.
Aa
White text · 7.51:1 · recommended
AA pass · AA large pass · AAA pass
Aa
Black text · 2.80:1
AA fail · AA large fail · AAA fail
Reading the other direction: #754276 as text scores 7.51:1 on white and 2.80:1 on black.

Accessibility — WCAG contrast

Aa
#754276 on white: 7.51:1
AA ✓ pass · AA-large · AAA
Aa
#754276 on black: 2.80:1
AA ✗ fail · AA-large · AAA
true color
protanopia · #3D5078
deuteranopia · #4B5774
tritanopia · #784756

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #754276 is pinned to step 700; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F9F6F9
#F3ECF3
#E6D6E6
#D6B7D7
#C293C3
#AD6FAF
#9C589D
#754276
#683B69
#4C2D4D
#301C30
Base = 700Lightest = 50 · #F9F6F9Darkest = 950 · #301C30
:root {
  --brand-50: #F9F6F9;
  --brand-100: #F3ECF3;
  --brand-200: #E6D6E6;
  --brand-300: #D6B7D7;
  --brand-400: #C293C3;
  --brand-500: #AD6FAF;
  --brand-600: #9C589D;
  --brand-700: #754276;
  --brand-800: #683B69;
  --brand-900: #4C2D4D;
  --brand-950: #301C30;
  --brand: #754276;
  --brand-ink: #ffffff;
}

Colors that work with #754276

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#F9F5FA
Tinted page background
Border#E1CBE2
Hairlines and dividers
Muted text#925293
Captions on the surface
Accent#4E7A3E
Second voice, not a rival
Dark variant#512E52
Hover, pressed, headers
Light variant#F6EFF6
Selected rows, tints
Dark surface#241424
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #754276

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Charts, tags and secondary surfaces
  • Headers, footers and dark-mode surfaces
  • Brand accents, badges and data highlights
Use with care
  • Text on black or near-black surfaces
  • Black text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#437642
Analogous left#5B4276
Analogous right#76425D
Split-complement 1#5D7642
Split-complement 2#42765B
Triadic 1#767542
Triadic 2#427675
Tetradic#765B42

RGB percentages

Red45.9%
Green25.9%
Blue46.3%

CMYK percentages

Cyan0.8%
Magenta44.1%
Yellow0.0%
Key (black)53.7%

Color previews

#754276 text on a black background

contrast 2.80:1

Card sample

#754276 text on a white background

contrast 7.51:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #754276;
Background color
Panel with #754276 background
background-color: #754276;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #754276;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(117, 66, 118, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(117, 66, 118, 0.45);
Border & gradient
Gradient panel
border: 3px solid #754276;
background: linear-gradient(135deg, #754276, #764254);

Monochromatic scale

Palettes built from #754276

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#754276 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

#754276, answered

What color is #754276?

#754276 is a dark soft magenta / pink, closest to Purple (ΔE2000 10.8). It sits at 299° on the hue wheel with 28% saturation and 36% lightness, which reads as neutral.

What is the RGB value of #754276?

rgb(117, 66, 118) — 117 red, 66 green and 118 blue out of 255, or 45.9% / 25.9% / 46.3% by channel.

Is #754276 a light or a dark color?

It is a dark color. Relative luminance is 0.0899 and perceived brightness is 36%, so white text on it reaches 7.51:1.

Should I use black or white text on #754276?

White. It scores 7.51:1 against #754276, versus 2.80:1 for black — AAA at any size.

What is the complementary color of #754276?

#437642 sits directly opposite on the wheel. Softer options are the split-complements #5D7642 and #42765B, which give the same contrast with far less vibration.

What colors go well with #754276?

For interface work: #F9F5FA as the surface, #E1CBE2 for borders, #925293 for secondary text, #4E7A3E as an accent and #512E52 for hover and pressed states. For a palette, the analogous pair #5B4276 and #76425D stays calm, while #437642 is the loudest partner.

What is #754276 in CMYK for printing?

cmyk(1%, 44%, 0%, 54%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #754276 warm or cool?

Neutral — it scores 51 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #764264; nudged cooler, #624078.

Work with #754276 in the Color Lab