#960d77
a dark, electric magenta / pink · warm · closest name: purple
RGB
150, 13, 119
HSL
314°, 84%, 32%
CMYK
0, 91, 21, 41
Luminance
0.0810
Every format
| HEX | #960d77 |
| RGB | rgb(150, 13, 119) |
| HSL | hsl(314, 84%, 32%) |
| CMYK | cmyk(0%, 91%, 21%, 41%) |
| LAB | lab(34.2 60.0 -23.6) |
| LCH | lch(34.2 64.5 338.6) |
| OKLCH | oklch(0.458 0.191 340.5) |
Copy-ready code
/* CSS */
color: #960d77;
background-color: #960d77;
/* Tailwind (arbitrary) */
class="text-[#960d77] bg-[#960d77]"
/* SCSS */
$brand: #960d77;
/* SwiftUI */
Color(red: 0.588, green: 0.051, blue: 0.467)
/* Android */
Color.parseColor("#960d77")Accessibility — WCAG contrast
Aa
#960d77 on white: 8.01:1
AA ✓ pass · AA-large ✓ · AAA ✓
Aa
#960d77 on black: 2.62:1
AA ✗ fail · AA-large ✗ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red58.8%
Green5.1%
Blue46.7%
CMYK percentages
Cyan0.0%
Magenta91.3%
Yellow20.7%
Key (black)41.2%
Color previews
#960d77 text on a black background
contrast 2.62:1
Card sample
#960d77 text on a white background
contrast 8.01:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #960d77;
Background color
Panel with #960d77 background
background-color: #960d77;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #960d77;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(150, 13, 119, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(150, 13, 119, 0.45);
Border & gradient
Gradient panel
border: 3px solid #960d77; background: linear-gradient(135deg, #960d77, #960D1C);